Headline

Helping Founders & SaaS Platforms Scale with the Content-to-Conversion System

About

Hi, I'm Ishika! I help SaaS founders and global brands turn content into their #1 growth lever. Most content creators make "pretty posts." I build full-funnel content systems optimized for business outcomes and not vanity metrics. If you are struggling with paid ads, inconsistent content, or not seeing your MRR move from your social efforts... you need a different approach. That's where my Content-to-Conversion System comes in. → UGC & AI-powered explainer videos → Content calendars mapped to your growth goals → Platform-specific strategy (LinkedIn for B2B, TikTok/IG for B2C) → Performance tracking tied to sign-ups, MRR, and retention If you are ready to make your business content most scalable acquisition channel. DM me or ishikaraut465@gmail.com

Location

Chandigarh

AI stack

claude

openai

Work experience

Social Media Marketing Specialist at Freelance, Jul 2025 - Present · 1 yr 3 mos, Freelance UGC Creator & Social Media Marketer For the past months, I’ve been creating high-performing UGC and managing content campaigns for brands across skincare, education, FMCG, and events. My focus is on storytelling, strategy, and content that feels real, human, and engaging. Key Projects 1. Skincare Brand Educational + infotainment UGC explaining product benefits, routines, and ingredients. Reels: https://www.instagram.com/reel/DFzhAGNvviA/ https://www.instagram.com/reel/DE7Bh_RvVqK/ https://www.instagram.com/reel/DD85X8-vZec/ 2. Aviation Academy Created educational + aspirational content breaking down aviation concepts and career paths. Reels: https://www.instagram.com/reel/DDEacfzyIlN/ https://www.instagram.com/reel/DBVipWDB5Nd/ https://www.instagram.com/reel/DEfKyJvvfc_/ 3. North India’s Leading Dairy Brand Testimonials, vox pops, and USP-driven content showcasing purity, taste, and trust. Reels: https://www.instagram.com/reel/DNnSIF0S3wG/ https://www.instagram.com/reel/DN2Dh9BZNvm/ Testimonial https://www.instagram.com/reel/DNAd6E3T-gw/ Vox pop - engagement https://www.instagram.com/reel/DMkJ_MuyQ53/ USP of brand https://www.instagram.com/reel/DMIAkf_yVxn/ 4. 3-Day Retreat Campaign (Agency Project) Handled pre-event hype, on-ground coverage, and BTS storytelling for a networking retreat. Reels: Pre Retreat https://www.instagram.com/reel/DL9xxB2yMX2/ During Retreat https://www.instagram.com/reel/DMFsIIlSlrC/ https://www.instagram.com/reel/DMNAUQdyF3a/ https://www.instagram.com/reel/DMSNNjpy0t4/ BTS https://www.instagram.com/reel/DNVCep-Sjob/ Impact Created • Higher engagement through relatable, humanized UGC • Stronger brand trust via educational content • Improved awareness using consumer storytelling • Smooth campaign execution with consistent content output

Social Media Manager & Content Strategist at NB Media, Feb 2025 - Jul 2025 · 6 mos, Mohali district

Social Media Marketing Executive & Content Creator at iOTA - A Creative Agency, Oct 2023 - Mar 2025 · 1 yr 6 mos, Mohali district, Punjab, India, - I managed social media strategies for various clients across different industries, focusing on driving growth and engagement. - I conceptualized and created engaging content, including posts, reels, and stories, tailored to specific target audiences. - I promoted office culture through Instagram content, successfully growing the account. - I collaborated with internal teams to produce campaigns that align with client goals and brand identity.

Social media Marketing Executive & Content Creator at Honhar - {The Skill Project}, Oct 2023 - Mar 2025 · 1 yr 6 mos, Mohali district, Punjab, India, - Developed content strategies for Instagram, creating informational reels and posts to engage the community. - Boosted online visibility and audience interaction by producing high-quality, relatable content. - Coordinated with teams to ensure consistent brand messaging across all digital platforms.

Influencer marketing executive at Floren, Apr 2023 - Oct 2023 · 7 mos, Sahibzada Ajit Singh Nagar, Punjab, India, - Assisted in content creation and scheduling, ensuring alignment with brand guidelines. - Supported influencer campaigns, tracking performance and preparing reports. - Gained hands-on experience in analytics and community management.

Social Media Marketing at Floren, Dec 2022 - Apr 2023 · 5 mos, Mohali district, Punjab, India

Education

1st year, Mass Communication/Media Studies, CHANDIGARH UNIVERSITY

Public links

drive.google.com: https://drive.google.com/file/d/1MWuFfs0YNVckdcDTSj78XXRWwt1X1zPr/view?usp=drivesdk