---
title: "Hrithik Kaul - Builder in Bengaluru | Tal"
description: "Meet Hrithik Kaul, SEO → AEO Specialist for SaaS | My AI twin and I build the content infra to get you sign-ups & leads from LLMs + Google | Builder @ Typeflo based in Bengaluru."
image: "https://tal.club/meet/hrithik-kaul/share-image"
---

# Hrithik Kaul on Tal

## Headline

SEO → AEO Specialist for SaaS \| My AI twin and I build the content infra to get you sign\-ups & leads from LLMs \+ Google \| Builder @ Typeflo

## About

I'm Hrithik, an SEO and AEO strategist with 5 years of experience across B2B SaaS, hospitality tech, and e\-commerce\. Your organic traffic is bleeding to AI Overviews, and ChatGPT is quoting your competitors when buyers ask the questions you spent months trying to rank for\. I fix that\. I previously worked on growing SEO initiatives at Collect\.chat, then took SpaceBasic to 10k monthly organic visits from BOFU content\. I now run Typeflo, a CMS built for AI\-optimised content, driving 650k combined monthly visits across our customers\. I've shipped llms\.txt strategies, citation architecture, and an MCP server that lets AI agents publish content programmatically\. Here's what's changed: Google rankings still matter\. But there's a second scoreboard now\. ChatGPT, Perplexity, and AI Overviews are answering your buyers' questions, and most teams have zero presence there\. What I do: → SEO and AEO together: rank on Google and get cited by AI → Programmatic SEO: scalable, schema\-rich content at speed → llms\.txt and citation architecture: trust signals for LLMs → Typeflo content pipeline: from strategy to shipped infrastructure I build the infrastructure that makes citation\-ready content possible\. Not just the strategy\. If you want to show up on both, DM me\.

## Location

Bengaluru

## Work experience

Builder at Typeflo, Nov 2023 \- Present · 2 yrs 11 mos, Bengaluru, Karnataka, India, Building Typeflo — a modern blog platform designed to empower businesses with built\-in SEO, content analytics, lead gen, and conversion tools\. Our mission is to help businesses rank higher on search engines, drive organic traffic, collect leads and convert visitors into paying customers\. \- Handling growth, product development and support \- Loved by 400\+ paying startups, agencies and creators\.

Founders Office \- Growth & Strategy at SpaceBasic, Nov 2024 \- Oct 2025 · 1 yr, Bengaluru, Karnataka, India, Took over SEO from an outsourced agency and grew high\-intent lead count by 4x, traffic by 8\.5x\. Resulted in organic marketing becoming a high\-performing acquisition channel with ₹40000000 \(4Cr\)\+ in pipeline with a strong conversion rate\. Landing Pages → Built 25\+ Webflow pages for different BOFU topical clusters that were optimised for conversions\. Built SEO team of 2 → Resulted in us dominating Google, Chatgpt results with \#1 ranking for 30\+ MOFU\-BOFU topics\. Growth Experiments → Got hands\-on with Google Ads, LinkedIn outreach, email campaigns, and ABM strategies\. Unlocked International Reach → Attracted big prospects like Emirates Aviation University across 15\+ countries\. Helped With Inside Sales → Conducted product demos, followed up with leads, and helped close initial deals before handing over sales to a dedicated hire\. Brand & Design → Created impact reports, email templates, and marketing assets to strengthen brand presence and credibility\.

Entrepreneur in Residence at build3, Feb 2024 \- Apr 2024 · 3 mos, Candolim, Goa, India, Took part at a 3 month long, fun and intense startup accelerator in Goa to double down on my startup, and help other startups\. \- Boosted my SaaS platforms revenue from $15k to $40k\. Feedback and support from other experienced founders & a collaborative environment at build3 played a crucial role in making this possible\. \- Gave a talk on SEO fundamentals to help founders learn about search engine optimisation, and generate free, organic traffic from search engines\. \- Helped a fellow founder ideate and launch their startup \- floof\.in \(A virtual pet adoption platform that gets animals at shelters get adopted virtually\) Developed their MVP using no\-code, helped with their operations by connecting with 3\+ animal shelters\.

Growth Specialist at Collect\.chat, Nov 2022 \- May 2024 · 1 yr 7 mos, Remote, As a growth Specialist at Micro\.company, I was responsible for the organic growth of 3 SaaS platforms under the company's portfolio \- Help\.center, Whatsform and Store\.link \- Keyword research to find 50\+ high traffic, low competition keywords \- Implemented and executed strategies to boost the domain authority from 5 \- 25 for the 3 SaaS platforms\. \- Designed assets & mockups on figma, then developed 7\-10 landing pages on Webflow\. \- Executed the launch of Help\.center on Product Hunt & Twitter, which got 100k \+ views and 150\+ upvotes\. \- Wrote 5\-10 high intent blog posts that get consistant traffic from search engines\.

## Education

PGP in Revenue, Tech & Entrepreneurship, Hive School of Business

Bachelor of Technology \- BTech, Computer Science, Dayananda Sagar University

[View the original profile](https://tal.club/meet/hrithik-kaul)

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