Headline

Performance Marketing Freelancer at Self Employed

About

I am a Performance Marketer Specializing in Meta ads and analytics. I have over four years of experience in managing, optimizing, and scaling paid media campaigns across various platforms, such as Facebook, Google, and YouTube. My core competencies include data analysis, conversion tracking, web analytics, and creative ideation. I use tools such as Google Analytics, Google Tag Manager, Microsoft Clarity, Excel, and Power BI to monitor, measure, and improve the performance of my campaigns. I enjoy finding solutions based on data and delivering effective results for my clients. I am always eager to learn new skills and face challenging problems. I am passionate about data and marketing, and I aspire to become a data-driven leader in my field.

Location

Bengaluru

AI stack

claude

ChatGPT

ChatGPT Images

Work experience

Performance Marketing Freelancer at Self Employed, Aug 2026 - Present · 3 mos, Bengaluru, Karnataka, India, As a freelancer, I'm working with 1. Europe affiliate offers running ads on meta 2. Clothing brands Managing end to end responsibilities from Social media organic & paid media

Sr. Paid Social Specialist at Digital Advantage, Jan 2025 - Jul 2026 · 1 yr 7 mos, Bengaluru, Karnataka, India, Digital advantage media is a performance marketing agency that provides paid ads services to SMEs and helps their business grow. My Role: Managing meta ads for their clients and overlooking marketing analytics to solve analytics issues.

Performance Marketing Executive at Fix My Curls, Dec 2023 - Dec 2024 · 1 yr 1 mo, Gurugram, Haryana, India, Wavy & Curly Hair Care Brand • Managing a Meta, Google & Blinkit Ads handling a budget of 20L/Month. • Collaborated with a creative team to build a UGC videos and creatives. • Collaborated with copywriter team to write ad copies

Executive media buyer at MarketingYoung, Aug 2022 - Nov 2023 · 1 yr 4 mos, Bengaluru, Karnataka, India, Advertising Agency Specialized in managing performance marketing activities for D2C, Health sector etc. • Headed 4+ D2C client accounts, achieving 25% increase in ROAS and Revenue • Fostered client communication for improved product performance, achieving 25% increased revenue • Enhanced stuctue in analytics for 30% Increase in sales and 3% higher conversion rates • Established structue in analytics which yielded 15% increase in engagement, consistently exceeding KPIs like CTR, LPV

Junior Media Buyer at MarketingYoung, Nov 2021 - Aug 2022 · 10 mos, Bangalore Urban, Karnataka, India, • Drove 2 D2C client accounts, achieving 50% increase in ROAS and Revenue • Supervised a budget of $120K USD/ Month for one of the D2C account profitably managed • Implemented analytics structue which yielded 25% increase in engagement, consistently exceeding KPIs like CTR, LPV

Digital Marketing Executive at GoStrategyHub, Feb 2021 - Nov 2021 · 10 mos, Chennai, Tamil Nadu, India, Worked with D2C brands from different niches • Secured 2.8X ROAS Of All campaigns which were mainly into Fashion niche

Education

Master of Business Administration - MBA, Business analytics, Amity University Online

Bachelor of Commerce - BCom, Business/Commerce, General, University of Madras

Public links

thehimanshupurohit.com: https://www.thehimanshupurohit.com/