Headline

Growth Marketing Manager | Freelance | AI YouTube Channels | SEO & Growth | Edtech

About

I’m Himanshu Mishra, a Digital Marketing & Social Media professional with 7+ years of experience in building digital brands, driving audience growth, and developing high-impact content strategies. Over the years, I’ve worked across Education, EdTech, Healthcare, and Digital Media, with hands-on experience in YouTube growth, social media strategy, content marketing, audience acquisition, brand building, and digital campaigns. My professional experience includes working with reputed organizations such as Testbook, StudyIQ IAS, KSG IAS, Political Campaign Delhi MP ( Basuri Swarajya ) JeetFix, and Yatharth Hospital, where I have contributed to building and scaling digital presence across multiple platforms. What I Specialize In • YouTube Channel Growth & Strategy • Social Media Management & Growth • Digital Marketing Strategy • Content Strategy & Planning • Audience Growth & Engagement • Performance Marketing & Campaign Strategy • Brand Building & Digital Presence • Competitor & Market Analysis • Content Distribution & Optimization • Team & Content Operations Management I believe successful digital marketing is not just about generating views or followers—it’s about building the right audience, creating consistent value, and converting attention into measurable business growth. I’m passionate about understanding audience behavior, identifying content opportunities, and creating strategies that help brands grow, engage, and scale in the digital ecosystem. Open to opportunities and collaborations in Digital Marketing, YouTube, Social Media, Content Strategy, and Digital Growth.

Location

Mumbai

AI stack

aistudio

anthropic apis

deepmind

gemini

Microsoft Copilot

Promptfoo

Work experience

Growth Marketing Manager at Freelance | Self-Employed, Jun 2026 - Present · 4 mos, India

Self Employed at YouTube, Apr 2025 - Present · 1 yr 6 mos, Ghaziabad, Uttar Pradesh, India, - Creating AI-generated films, cinematic videos, and visual storytelling content using modern AI tools and workflows. - Producing AI-powered geopolitical videos covering global affairs, international relations, conflicts, and major geopolitical developments. - Developing engaging storylines, scripts, visual concepts, and cinematic narratives for AI video content. - Using AI for concept development, image generation, video generation, voiceovers, editing, and post-production. - Transforming complex geopolitical topics into highly engaging, easy-to-understand visual content for digital audiences. - Managing the complete content lifecycle—from research and scripting to AI production, editing, publishing, and optimization. - Experimenting with emerging Generative AI technologies to improve video quality, storytelling, production speed, and audience engagement.

Youtube Manager at Testbook, May 2025 - Jul 2026 · 1 yr 3 mos, Noida, Uttar Pradesh, India, Strategy & Planning: Develop and execute comprehensive YouTube content strategies, including a channel planning calendar to optimize video releases, format selection, and playlist organization. • Performance & Growth: Drive measurable channel growth by monitoring key performance indicators (KPIs) such as Watch Time, Subscriber Acquisition, Click-Through Rate (CTR), and Revenue per Mille (RPM). • Business Strategy: Identify and capitalize on market trends, competitor activity, and emerging content opportunities specific to the Maharashtra market to increase market share and audience engagement. • Content Optimization: Oversee the SEO strategy for all video content, ensuring titles, descriptions, tags, and thumbnails are optimized for maximum visibility and clickability in the target region. • Cross-Functional Collaboration: Work closely with the Editorial, Sales, and Marketing teams to ensure alignment of video content with overall business and promotional goals. • Audience Insight: Utilize YouTube Analytics and external research tools to gather deep audience insights, feeding data-driven recommendations back into the content strategy.

YouTube SEO Executive at Adda247, Mar 2024 - May 2025 · 1 yr 3 mos, Gurugram, Haryana, India, Managed YouTube operations and SEO strategies for one of India's leading IAS education channels with over 20 million subscribers on YouTube. Conducted in-depth keyword research and competitor analysis to identify content opportunities and drive organic audience growth. Optimized video metadata, content strategy, and channel performance to improve search rankings, reach, and viewer engagement. Developed data-driven content recommendations based on YouTube Analytics and audience insights to maximize channel performance. Monitored industry trends and competitor activities to enhance content positioning and maintain a competitive advantage in the educational niche.

Political Campaign Manager at Office of Basuri Swaraj, Jan 2024 - Jul 2024 · 7 mos, Led community-centered campaign strategy for the Member of Parliament for Delhi, focusing on integrity, innovation, and inclusivity. Oversaw a dedicated team to amplify key priorities: urban development, educational reform, and sustainable growth. Championed policies to foster diverse community voices and drive meaningful civic participation.

Education

Digital Marketing, Business, Management, Marketing, and Related Support Services, Simplilearn Alumni

Bachelor of Computer Applications, Chaudhary Charan Singh University