Headline

Senior Director - Key Accounts ( AdTech ) || Growth Enthusiast || 0 --​> 1 --​> 10 Journey || PnL || Sales & Marketing || Ex - MyGate || Ex - Mindtree

About

For over a decade, I've been helping businesses unlock growth by building revenue engines, scaling advertising businesses, and commercializing digital products across AdTech, MarTech, SaaS, and marketplace ecosystems. I've built businesses from scratch, scaled multi-crore revenue portfolios, led high-performing teams, and worked closely with brands, agencies, publishers, technology partners, and CXOs to deliver measurable business impact. Some highlights from my journey include: Scaling MyGate's advertising business 10x within two years, from building the sales charter to establishing advertiser success and monetization frameworks. Leading enterprise growth at Netcore Cloud across RCS, Search-to-Chat, lifecycle marketing, and performance advertising, partnering with Google, telecom operators, agencies, and enterprise brands. Building strategic partnerships, driving revenue expansion, and helping organizations commercialize innovative marketing solutions. Leading cross-functional initiatives spanning Sales, Product, Marketing, Operations, and Analytics to launch new capabilities and improve business outcomes. Today, I'm passionate about solving growth challenges where technology, advertising, commerce, and customer experience intersect. I thrive in roles involving: • Revenue Leadership • Advertising & Monetization • Growth Strategy • Enterprise Partnerships • Marketplace & Platform Businesses • Business Development • Product Commercialization • Team Leadership • Strategic Planning • GTM & Scaling Businesses I'm always excited to connect with leaders building the future of digital commerce, advertising, fintech, and consumer internet.

Location

Bengaluru

AI stack

claude code

gemini

lovable

Canva Magic Studio

ChatGPT

Gamma

Work experience

Senior Director - Key Accounts (Ad Tech) at Netcore Cloud, Mar 2024 - Present · 2 yrs 8 mos, Bengaluru, Karnataka, India, Drive revenue growth and advertiser success for enterprise clients across Performance Marketing, Customer Engagement, and RCS Business Messaging. ( Programmatic Display, Whatsapp, Email, SMS, RCS ) Partner with leading brands and strategic ecosystem partners including Google, Jio, and Vodafone to deliver scalable marketing and customer engagement solutions. Own end-to-end account growth, from strategic planning and campaign execution to performance optimization, retention, and revenue expansion. Consult CXOs and marketing leaders on acquisition, engagement, retention, and lifecycle marketing strategies to maximize business outcomes. Lead cross-functional collaboration across Sales, Product, Customer Success, and Analytics to deliver high-impact campaigns and exceptional client experiences. Spearhead RCS adoption by enabling brands to leverage conversational messaging for customer acquisition, engagement, and conversions. Conduct business reviews with senior stakeholders, translating campaign insights into strategic recommendations that improve ROI and long-term account growth. Drive process improvements and operational excellence by implementing scalable frameworks, automation, and performance measurement practices.

DGM - Brand Alliance, Marketing and Growth at MyGate, Oct 2021 - Mar 2024 · 2 yrs 6 mos, Bangalore Urban, Karnataka, India, Built and scaled MyGate's advertising business from the ground up, achieving 30x revenue growth within two years along with scaling the team. Led end-to-end monetization strategy across digital and offline advertising, driving sustainable revenue and business growth. Built and managed high-performing cross-functional teams spanning Sales, Account Management, Media Planning, Campaign Operations, and Client Success. Owned advertiser acquisition, strategic partnerships, media planning, campaign delivery, and long-term client retention for enterprise brands. Worked closely with leading brands and agencies to design integrated marketing solutions across digital, offline, and community media. Drove business development initiatives by identifying new revenue streams, expanding advertiser portfolios, and strengthening strategic partnerships. Established scalable sales processes, advertiser success frameworks, and operational playbooks that improved productivity and campaign execution. Collaborated with Product, Engineering, and Leadership teams to launch new advertising offerings and enhance the advertiser experience. Built data-driven reporting frameworks and performance dashboards to optimize campaign ROI, advertiser satisfaction, and business outcomes. Led annual planning, forecasting, pricing strategy, and revenue management while ensuring alignment with organizational growth objectives. Mentored and developed a team of 20+ professionals, fostering a culture of ownership, customer success, and continuous improvement.

Senior Manager - Brand Alliance, Marketing and Growth at MyGate, Feb 2021 - Nov 2021 · 10 mos, Brand Acquisitions, Strategic Alliances, Marketing Campaigns, Marketing Analytics, Digital Marketing

Business Head - Bangalore South at MyGate, Sep 2020 - May 2021 · 9 mos, India

Growth Product Manager at Cybersmarties Ltd, Oct 2019 - Sep 2020 · 1 yr, Dublin, County Dublin, Ireland, Msc Digital Marketing from National University Of Ireland, Galway

Head - Strategic Partnerships and Alliances at O2 Designs, Dec 2016 - Dec 2018 · 2 yrs 1 mo, Greater Bengaluru Area

Business Analyst at Mindtree, Dec 2014 - Jun 2016 · 1 yr 7 mos, Bengaluru, Karnataka, India

Education

Master's degree, Digital Marketing, University of Galway

Digital Marketing, upGrad.com