---
title: "Santhosh G - Business Strategy and Operations in Greater Hyderabad Area | Tal"
description: "Meet Santhosh G, People before Business. Learning before Growth. Passion before Opportunity. based in Greater Hyderabad Area. AI stack includes claude code, claude, and lovable. Explore public work links including santosh-goteti-portfolio.netlify.app."
image: "https://tal.club/meet/goteti-naga-santhosh/share-image"
---

# Santhosh G on Tal

## Headline

People before Business\. Learning before Growth\. Passion before Opportunity\.

## About

I always learn by best skill called " experimenting" \. Thinking out of the box is always my direction and against SOP \. My ideas / suggestions are always data backed and my hypothesis is my experience backed \. Negotiation and convincing is always my key skills to crack deals with brands \. I strive to better in every meetings i start with brands \. Stay Hungry , Stay Foolish

## Location

Greater Hyderabad Area

## AI stack

claude code

claude

lovable

meta

midjourney

openclaw

## Work experience

Business Strategy and Operations at Tracxn, Apr 2025 \- Present · 1 yr 6 mos, Bengaluru, Karnataka, India

Senior Program Manager at Newton School, May 2023 \- Apr 2025 · 2 yrs, Bengaluru, Karnataka, India

Associate Program Manager \[ Marketing, Growth & Strategy\] at Zoomcar, Feb 2022 \- Apr 2023 · 1 yr 3 mos, Bengaluru, • Created GTM strategies for launching into 24 new cities, which entered the market with 38% more than estimates • Handled end\-to\-end funnel of the product Host in 26 different cities • Developed a growth funnel, strategies, and a rollout plan to enhance product performance and achieve the company's objectives\. • Conducted customer surveys and FGD’s to understand user needs and feedbacks to improve product features and experience which helped to grow availability by 14% • Handled overall referral program which contributed 30% of the of the overall acquisition • Proven ability to collaborate effectively with cross\-functional teams Marketing, EC, sales, operations and tech • Excellent analytical and problem\-solving skills, with a keen eye for data\-driven decision\-making and continuous improvement • Create, manage and experimented with new user acquisition campaigns, onboarding process, process optimization resulting in 8% growth MOM

Senior Category Associate at Unacademy, Oct 2020 \- Feb 2022 · 1 yr 5 mos, Kickstarted the Iconic subscription program in and strategized to scale it to 100X subscribers • Designed value offerings, SOPs, and user processes to deliver premium offerings • Led feasibility projects on consumer trials, app based doubt solving, GMV adjustment and new product features • Setup KPI measurement frameworks to track program and stakeholder performance • Scaled up premium subscription to contribute to 40% of K12 revenue with superior GMV, higher ARPU • Framed the resource utilization framework to increase category productivity from 46% to 71% in Q2'21 • Nominated for the K12 Business Impact Creator Award in Q1'21

Transformation lead at OYO, May 2019 \- May 2020 · 1 yr 1 mo, Tokyo, Japan & Hyderabad, Proficient in SQL and Advanced Excel; owned planning and analytics for OYO’s expansion in a major South Indian city, driving data\-backed decisions across business operations\. Led monthly and quarterly business reviews with senior leadership by: Presenting performance updates on key KPIs \(NPS, TAT, Project Completion Rate\) Highlighting actionable insights on NPS hot\-spots Providing strategic updates on loyalty programs and hotel scoring policies Owned budgeting and project tracking, including: Monitoring planned vs actual performance Conducting detailed variance analysis Presenting findings and corrective action plans to the central team Collaborated with cross\-functional teams—Design, Finance, and Business—to ensure timely project completion and alignment with operational goals\. Drove autonomous, data\-led decision\-making and executed process improvement initiatives to streamline operations and enhance efficiency\. Managed costs effectively by: Continuously monitoring project activities Ensuring adherence to safety guidelines Implementing measures to improve cost efficiency Enhanced senior management understanding of customer issues through: Customer advocacy insights Regular reporting on market conditions, competition, pricing trends Identifying key factors influencing occupancy rates Supported OYO’s customer loyalty program \(OYO Townhouse\), contributing to a 50 bps increase in conversion for the Andhra Hub through curated offerings and data\-driven improvements\. Ensured timely material availability by coordinating with the Vendor Management team, placing inventory orders as per project requirements, and tracking deliveries to avoid delays\.

## Education

PGP\-QSCM, Quantity Survey and Contracts Management, NICMAR University

B\.tech Civil Engineering, Construction Engineering Technologies, Jawaharlal Nehru Technological University, Kakinada

## Public links

- santosh\-goteti\-portfolio\.netlify\.app: https://santosh\-goteti\-portfolio\.netlify\.app/

[View the original profile](https://tal.club/meet/goteti-naga-santhosh)

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