Headline

Campaign & Influencer Marketing | KOL & Creator Strategy | Consumer Tech

About

I’ve moved from Kolkata to Bangalore, and along with that, shifted from on-ground event ops into the marketing side of things. Right now, I work as a Marketing Executive at Maverik, where I help drive campaigns, creator coordination, and brand communication across different industries, not just gaming. It’s a mix of strategy, execution, and a lot of real-time learning, which keeps things interesting every single day. Before this, I spent a long time in the esports/event space as the City Lead for TEC Spartans–Kolkata, managing and contributing to events like BGIS 2025, UMANG 2024, Comic Con Kolkata, Intel DIY Desktop Legends, and several brand activations. Those experiences taught me how to handle pressure, people, and chaotic show days. I also come from a finance background as a Research Analyst at Kredent, and I am still delving into the forex market as a funded trader, which is something I love combining with my marketing journey. My path doesn’t sit inside one box. It’s events → creators → marketing → markets… and I’m still figuring out how far I can push each one. Always open to good conversations, creative collabs, and new ideas worth building.

Location

Greater Bengaluru Area

AI stack

claude

gemini

perplexity

ChatGPT

Gamma

Genspark

Work experience

Assistant Manager at Maverik, Jul 2026 - Present · 3 mo, Bangalore, India, - Lead campaign execution and creator partnerships across consumer tech and gaming campaigns - Drive creator discovery, shortlisting, negotiations, costing and campaign coordination - Coordinate brand stakeholders, agencies, creators, content approvals and campaign timelines - Support client acquisition through pitch decks, campaign concepts, creator recommendations and proposals - Track campaign performance and contribute to post-campaign reporting and analysis

Marketing Executive at Maverik, Nov 2025 - Jun 2026 · 7 mo, Bangalore, India, - Executed integrated online and offline campaigns across consumer tech and gaming brands - Coordinated influencers, esports teams and cosplayers across campaign deliverables - Translated brand briefs into creator plans, campaign timelines, KPIs and content requirements - Managed creator communication, content reviews, approvals and cross-agency coordination - Supported campaign budgeting, performance reporting and post-campaign analysis - Contributed to the Tencent Arena Breakout Phase 1 India launch

Influencer Marketing Intern at Maverik, Jul 2025 - Oct 2025 · 3 mo, Bangalore, India, - Researched campaigns and shortlisted creators based on brand fit - Supported creator coordination, talent onboarding and pitch ideation - Helped define campaign deliverables, KPIs and content flow - Tracked timelines, creator submissions and campaign status

Equity Derivatives Research Analyst at Kredent Trading LLP, May 2023 - Jul 2024 · 1 y 2 mo, Kolkata, West Bengal, India, - Researched market trends, equity derivatives and risk patterns - Supported trading decisions through structured, data-driven analysis - Developed foundations in technical analysis, disciplined research and reporting - Built analytical skills that now inform campaign evaluation and marketing strategy

Spartan - City Lead at The Esports Club (TEC), Mar 2023 - Jul 2025 · 2 y 4 mo, Kolkata, West Bengal, India, - Led TEC Spartans' Kolkata chapter and coordinated college and gaming-community activations - Supported brand-partnered events including Alienware Campus Connect, Alienware Gaming Saturdays, Intel DIY Desktop Legends and Rise of Legion - Coordinated teams, event logistics, crowd flow and on-ground execution - Liaised with brand partners and internal teams to deliver activations across venues

Esports & Event Operations at Multiple Brands & Agencies, Mar 2023 - Jul 2025 · 2 y 4 mo, Hybrid, Selected projects: BGIS 2025, UMANG 2024, Kolkata Comic Con 2025, Alienware Gaming Saturdays, Intel DIY Desktop Legends, Rise of Legion, Acer Gaming League, Gamdias Challenger Series, S8UL Gaming Festival, Tattvam 2025 and TEC Challenger Series (Free Fire MAX) - Delivered paid esports and event operations assignments across gaming and consumer-tech activations - Coordinated on-ground logistics, device setup, crowd flow, schedules and venue operations - Supported tournament administration, player coordination and real-time issue resolution - Worked with brand partners, agencies, creators and venue teams to execute event activities

Channel Moderator at YouTube, Jun 2022 - Jul 2025 · 3 y 1 mo, Remote, - Moderated live streams for a gaming creator with 32K+ subscribers - Enforced community guidelines and maintained a positive chat environment - Engaged viewers and supported community interaction during live sessions

Education

Bachelor's of Commerce, The Bhawanipur Education Society College

Class 12, Commerce, Asian International School