Eswaran G
Catalog Lead | Amazon Seller Central | Walmart | Wayfair | WordPress | 6.8 Years |
India
6+ years of work experience
Nov 20259 mosPresent
Bengaluru, Karnataka, India
- Managing end-to-end catalog operations for a US-based e-commerce brand across Amazon Seller Central, Walmart Seller Center, Wayfair Partner Home, and WordPress — handling 100+ product models across US and Canada marketplaces.
- Validated product content including technical specifications, attributes, and compliance details by comparing against detail pages and backend data before publishing
- Optimized titles, bullet points, and product descriptions as per Amazon, Walmart, and Wayfair guidelines — improving content clarity and search visibility
- Resolved listing errors, suppressed ASINs, and attribute issues by creating and managing Seller Support cases through to resolution
- Collaborated with content creators and designers to receive, validate, and publish A+ content, product images, and marketing assets
- Took end-to-end ownership of website content on WordPress — updating and maintaining product pages, specifications, and supporting materials
Apr 20258 mosNov 2025
Bengaluru, Karnataka, India
- Led catalog operations and team management under the SPRS (Seller Partner Recruitment and Success) program at Amazon, supporting US marketplace sellers.
- Managed A+ Premium Content creation using Photoshop and created marketing campaigns using Canva to enhance brand presence
- Handled variation management, Amazon Freevee ads, deal fee waivers, and gating/ungating of ASINs across categories
- Engineered an AI-based prompt for benefit support inquiries that streamlined catalog workflows and improved content accuracy at scale
- Developed a VBA macro for KSR activity that automatically removed duplicate plural words — reducing manual effort by 75%
- Onboarded and trained new team members, moved them into production, assigned and monitored tasks, and reported performance to managers
- Executed end-to-end campaign management across Launch and Lifecycle phases using Content Symphony
Jan 20241 yr 3 mosMar 2025
Bengaluru, Karnataka, India
- Handled catalog operations and product listing optimization under the SPRS program at Amazon, supporting US marketplace sellers.
- Optimized product detail pages through keyword research, competitive analysis, and SEO-driven content strategies — improving organic search rankings and product visibility
- Executed campaigns using Content Symphony — including template cloning, GL classification, placement setup, CTA & copy entry, and multilingual (ENG & ESP) versions
- Coordinated with Brand Marketing, Design, Seller Support, and Program Managers to ensure content readiness and launch alignment
- Performed detailed quality checks — seller tier validation, launch date confirmation, image dimension compliance, and inventory readiness
- Delivered campaigns that boosted product visibility and contributed to an estimated 12-15% increase in sales across key categories
Nov 20194 yrs 3 mosJan 2024
Coimbatore, Tamil Nadu, India
- Handled customer support operations across the US and India marketplaces through calls, emails, and chat channels at Amazon Development Centre India.
- Handled customer escalations across order management, refunds & replacements, payment issues, and account-related queries for US and India marketplaces
- Served customers across three communication channels — calls, emails, and chat — maintaining high customer satisfaction standards
- Implemented automated workflow solutions contributing to a 30% reduction in resolution time
- Mentored team members on platform operations, contributing to a 15% improvement in first-contact resolution rates
- Collaborated with the marketplace operations team to resolve complex seller escalations and platform-level issues
Education
Bachelor of Computer Science
Sri Krishna Arts and Science College, Coimbatore
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