---
title: "Eswara Rao Bailapudi - Module Lead | UI/UX Lead | React Frontend Specialist in Greater Bengaluru Area | Tal"
description: "Meet Eswara Rao Bailapudi, Senior Product Designer | UI/UX Lead | Design Systems | Enterprise SaaS | User Research | Figma | React | Certified ScrumMaster based in Greater Bengaluru Area. AI stack includes claude code, claude, and codex."
image: "https://tal.club/meet/eswar-bailapudi/share-image"
---

# Eswara Rao Bailapudi on Tal

## Headline

Senior Product Designer \| UI/UX Lead \| Design Systems \| Enterprise SaaS \| User Research \| Figma \| React \| Certified ScrumMaster

## About

Senior Product Designer & UI/UX Lead with 10\+ years designing enterprise B2B SaaS products across FinTech, Healthcare, E\-Learning and Field Service Management\. I bridge design and engineering — owning User Research, Information Architecture, Wireframing, Prototyping, and Usability Testing, then building the frontend myself using React\.js, TypeScript, and Material UI to ensure designs ship faithfully to production\. I build and govern scalable Design Systems using Figma, Design Tokens, and Storybook, and bring a growing focus on AI & GenAI\-powered experiences — exploring how tools like Anthropic Claude and OpenAI APIs can accelerate design workflows and shape human\-in\-the\-loop product patterns\. As a Certified ScrumMaster, I drive Agile delivery and project management across cross\-functional teams — sprint planning, stakeholder alignment, and release management — with a consistent record of on\-time delivery\. Currently Module Lead at Creative Synergies Group, leading UX strategy, design systems, and Frontend Architecture across concurrent enterprise programs\. Previously spent 7\+ years at Wibmo \(a PayU company\) designing and building FinTech products serving 5M\+ users in digital payments and fraud detection\. Core strengths: UI/UX Design & Strategy \| React Frontend Development \| Design Systems \| AI & GenAI\-Enabled Design \| Agile/Scrum & Project Management \| Accessibility \(WCAG 2\.1\) \| Cross\-Functional Team Leadership

## Location

Greater Bengaluru Area

## AI stack

claude code

claude

codex

gemini

ChatGPT

Figma Make

## Work experience

Module Lead \| UI/UX Lead \| React Frontend Specialist at Creative Synergies Group, Feb 2023 \- Present · 3 yrs 8 mos, Bengaluru, Karnataka, India, Leading UI/UX strategy, Design Systems, Product Design, and Frontend Architecture across multiple enterprise products in Healthcare, E\-Learning, and Field Service Management domains\. Key Responsibilities: • Lead cross\-functional teams of designers and engineers, driving product delivery from discovery to production\. • Own end\-to\-end UX lifecycle including User Research, Information Architecture, Wireframing, Prototyping, Visual Design, and Usability Testing\. • Establish and govern scalable Design Systems using Figma, Design Tokens, and Storybook\. • Collaborate with Product Managers, Business Stakeholders, and Engineering teams to align business goals with user needs\. • Drive Agile delivery, sprint planning, design reviews, stakeholder management, and release planning\. • Architect scalable ReactJS front\-end solutions using Material UI, TypeScript, and component\-driven development\. • Mentor designers and developers while promoting design excellence and accessibility best practices\. Achievements: ✔ Improved user satisfaction by 15% through UX modernization initiatives\. ✔ Reduced design\-to\-development handoff effort by 20%\. ✔ Managed a 10\-member cross\-functional product team\. ✔ Achieved 100% on\-time delivery across multiple product releases\. ✔ Mentored junior designers and improved review cycle efficiency by 15%\.

Senior Software Engineer – UI/UX & React Frontend at Wibmo, Sep 2015 \- Feb 2023 · 7 yrs 6 mos, Bengaluru, Karnataka, India, Senior UI/UX Designer and React Frontend Specialist with responsibility for designing and developing enterprise\-scale FinTech products serving millions of users\. • Led end\-to\-end UX design, wireframing, prototyping, visual design, and frontend development initiatives\. • Designed responsive web and mobile experiences for payments, fraud detection, and digital banking products\. • Conducted heuristic evaluations, accessibility audits, usability testing, and user experience improvements\. • Built scalable Design Systems, component libraries, and design\-to\-development workflows using Figma and Storybook\. • Developed ReactJS\-based frontend applications using JavaScript, HTML5, CSS3, Bootstrap, and modern UI frameworks\. • Collaborated closely with Product Managers, Engineering Teams, QA, and Business Stakeholders\. • Implemented WCAG 2\.1 accessibility standards and responsive design best practices\. Key Achievements: ✔ Improved user satisfaction by 10% through UX modernization initiatives\. ✔ Reduced design\-to\-development cycle time by 15%\. ✔ Delivered 12\+ major product releases\. ✔ Reduced engineering rework by 20% through standardized design systems\. ✔ Supported products serving over 5 million users in the digital payments ecosystem\. Skills: User Experience Design \(UX\), Product Design, Design Systems, Figma, User Research, Information Architecture, Wireframing, Prototyping, ReactJS, JavaScript, HTML5, CSS3, Accessibility \(WCAG\), Agile, Scrum, Stakeholder Management, Frontend Architecture\.

## Education

Master of Computer Applications, GITAM Deemed University

Vidyaardhi Degree College, Computer Science, Jawahar Navodaya Vidyalaya \- JNV

[View the original profile](https://tal.club/meet/eswar-bailapudi)

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