Headline

Freelance Social Media Manager | Instagram Growth Strategist | Reels That Sell | Helping Brands Stand Out Online 📱✨

About

Hello! I'm Ekta Rathore, a passionate and dedicated Digital Marketing professional eager to make an impact. As a fresher, I bring a solid foundation in Social Media Management (SMM) and Search Engine Optimization (SEO), cultivated through hands-on experience and comprehensive training. My expertise includes developing social media strategies, crafting engaging content calendars, and managing online communities to boost brand presence. On the SEO front, I'm adept at keyword research, backlink creation, and conducting thorough SEO audits to enhance organic visibility. I'm also proficient in leveraging tools like Google Ads, Google Analytics, Google Search Console, and Canva. I thrive on optimizing online platforms to drive organic traffic and improve brand visibility. With a keen eye for detail, strong communication skills, and a proactive approach, I am excited to contribute positively to dynamic digital marketing initiatives and grow within the industry. Let's connect to discuss how I can help your brand shine online!

Location

Surat

AI stack

deepseek

grok

inception

windsurf

Work experience

Brand Strategist at Doeraa, Managed branding, social media strategy, and creative marketing for a digital-first fabric brand. Created high-engagement reels, ad creatives, and AI-generated fashion content for B2B & B2C audiences. Led visual storytelling and campaign planning to grow brand presence and customer engagement.

Digital Marketing Manager at Self-Employed, 2025 - Present · 1 yr 6 mos, Managed end-to-end social media accounts, driving consistent growth in engagement. Created and executed content strategies tailored to target audiences. Improved reach and audience interaction through optimized posting plans. Assisted clients in campaign planning and digital growth strategies.

Social Media Manager at Jaipur Rajasthan, Apr 2021 - Present · 5 yrs 3 mos, Jaipur, Rajasthan, India

Social Media Manager at Susmita das, 2025 - 2025 · Less than a year, Designed and executed a content strategy focused on reels and engagement. Increased profile visibility and audience interaction through targeted content. Strengthened brand presence with consistent and creative posting.

Marketing Associate at Digitally Simply, 2024 - 2025 · 1 yr, Planned and executed reels-based content strategies. Improved reach using hook-based and trend-driven content. Focused on non-follower growth and engagement. Assisted in content planning and page optimization. Gained hands-on exposure to Meta Ads and campaign structure. Contributed to growth-focused marketing strategies.

Digital Marketing Executive at Digitally Simply, 2023 - 2025 · 2 yrs, Managed and optimized multiple Google Ads campaigns, improving overall campaign efficiency. Conducted in-depth keyword research and competitor analysis to strengthen ad performance. Planned and executed social media strategies to boost brand presence. Collaborated with designers to create high-performing creatives. Monitored analytics and implemented improvements to increase engagement and conversions.

Education

Bachelor's degree, Mathematics, KUCHAMAN COLLEGE OF PHARMACEUTICAL SCIENCES, NAGAUR

Bachelor of Arts, Adarsh College, Kuchaman City