Diya Fathima profile photo 1 on Tal

Diya Fathima

GTM Engineer @Jungleworks | AI & Data Science Graduate | Blending Tech, Data & Words

Palakkad

2+ years of work experience

SuperHippo
May 20262 mosPresent

Punjab, India

• Driving GTM initiatives for SuperHippo.ai, a customer engagement platform by Jungleworks. • Running Meta Ads campaigns and generating B2B leads across industries. • Building and optimising campaigns for AI Voice Agents, WhatsApp Automation, and Omnichannel Engagement solutions. • Conducting market research, competitor analysis, and ICP identification to improve targeting and lead quality. • Creating ad creatives, lead forms, email sequences, and outreach campaigns to improve conversions. • Collaborating with sales teams for lead qualification, assignment, and pipeline management. • Analysing campaign performance and optimising strategies based on data and lead quality. • Writing SEO-focused blogs and optimizing website content to improve organic visibility and traffic. • Managing content marketing and social media initiatives to increase SuperHippo's brand awareness and reach.
IEDC MESCE
Apr 20251 yr 2 mosMay 2026

IEDC MESCE
Jul 20249 mosMar 2025

As the Assistant Marketing Officer at IEDC MESCE, I got to dive deep into marketing—handling social media, managing outreach, and making sure our events reached the right audience. From crafting strategies to engaging people, this role truly helped me level up my marketing skills and confidence in public speaking.
IEDC MESCE
Dec 20238 mosJul 2024

During my time as part of the support team at IEDC MESCE, I focused on encouraging new ideas and helping entrepreneurs. My role involved working with teammates, planning events, and supporting coordinating of any events under IEDC MESCE. I am passionate about building an environment where creativity thrives and problems can be solved effectively, with the goal of applying my skills to real-life situations.
Zeak US
Jan 20262 mosFeb 2026

Remote

BOEHM TECH
Nov 20253 mosJan 2026

Kozhikode, Kerala, India

MakeMyPass
Oct 20253 mosDec 2025

Remote

Diya’s AI Stack

aistudio
aistudio
cursor
cursor
github copilot
github copilot
n8n
n8n

Education

MES College of Engineering, Kuttippuram

Bachelor of Technology - BTech, Artificial Intelligence and Data Science

MES College of Engineering, Kuttippuram

20224 yrs2026

12th

Modern higher secondary school

20202 yrs2022

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Headline

GTM Engineer @Jungleworks | AI & Data Science Graduate | Blending Tech, Data & Words

About

AI & Data Science graduate passionate about Digital Marketing, Growth Marketing, Performance Marketing, and Data Analytics. Currently working as a GTM Trainee at Jungleworks, gaining hands-on experience in lead generation, Meta Ads, campaign management, SEO optimization, content marketing, and AI-powered customer engagement solutions. I enjoy combining creativity with data-driven thinking to build effective marketing strategies, optimize campaigns, and drive business growth. Skilled in tools like Excel, Python, Power BI, and Meta Ads Manager, I’m particularly interested in leveraging data, automation, and AI to improve marketing performance. A curious and proactive learner, I’m always eager to explore opportunities that help me grow in digital marketing, GTM strategy, performance marketing, and analytics.

Location

Palakkad

AI stack

aistudio

cursor

github copilot

n8n

Work experience

GTM Engineer at SuperHippo, May 2026 - Present · 2 mos, Punjab, India, • Driving GTM initiatives for SuperHippo.ai, a customer engagement platform by Jungleworks. • Running Meta Ads campaigns and generating B2B leads across industries. • Building and optimising campaigns for AI Voice Agents, WhatsApp Automation, and Omnichannel Engagement solutions. • Conducting market research, competitor analysis, and ICP identification to improve targeting and lead quality. • Creating ad creatives, lead forms, email sequences, and outreach campaigns to improve conversions. • Collaborating with sales teams for lead qualification, assignment, and pipeline management. • Analysing campaign performance and optimising strategies based on data and lead quality. • Writing SEO-focused blogs and optimizing website content to improve organic visibility and traffic. • Managing content marketing and social media initiatives to increase SuperHippo's brand awareness and reach.

Chief Executive Officer at IEDC MESCE, Apr 2025 - May 2026 · 1 yr 2 mos

Assistant Marketing Officer at IEDC MESCE, Jul 2024 - Mar 2025 · 9 mos, As the Assistant Marketing Officer at IEDC MESCE, I got to dive deep into marketing—handling social media, managing outreach, and making sure our events reached the right audience. From crafting strategies to engaging people, this role truly helped me level up my marketing skills and confidence in public speaking.

Supporting member at IEDC MESCE, Dec 2023 - Jul 2024 · 8 mos, During my time as part of the support team at IEDC MESCE, I focused on encouraging new ideas and helping entrepreneurs. My role involved working with teammates, planning events, and supporting coordinating of any events under IEDC MESCE. I am passionate about building an environment where creativity thrives and problems can be solved effectively, with the goal of applying my skills to real-life situations.

Professional CV Consultant at Zeak US, Jan 2026 - Feb 2026 · 2 mos, Remote

Marketing Intern at BOEHM TECH, Nov 2025 - Jan 2026 · 3 mos, Kozhikode, Kerala, India

Business Development Intern at MakeMyPass, Oct 2025 - Dec 2025 · 3 mos, Remote

Education

Bachelor of Technology - BTech, Artificial Intelligence and Data Science, MES College of Engineering, Kuttippuram

12th, Modern higher secondary school