Communications Specialist | Transforming Brand Voice through Storytelling & Strategy | MA in Journalism


Hybrid

On-site

Hybrid

Remote

Bachelor of Arts - BA, English Language and Literature
St. Andrew's College of Arts, Science and Commerce

Masters of Arts in Journalism & Communication, Journalism
Somaiya Vidyavihar University
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I spent years studying English Literature and Theatre to understand the mechanics of a great story. Today, I apply those same principles of psychology and narrative to digital communication at Habuild. I don't just 'manage interactions'; I build communities where people actually want to show up. If you're looking for a communicator who values depth over noise and strategy over fluff, let's talk.
Mumbai
Digital Marketing Consultant at Anandam Financial Services Private Limited, Apr 2026 - Present · 2 mos
Communictions Executive at Habuild, May 2025 - Mar 2026 · 11 mos, Hybrid, Conceptualized and executed high-engagement content across social media, maintaining a relatable and distinct brand voice. Drove community engagement through witty, conversational, and culturally relevant responses to user interactions. Managed comment moderation and audience communication, turning user engagement into meaningful brand conversations. Collaborated with content and creative teams to ideate campaigns and improve storytelling formats. Leveraged audience insights to adapt communication strategies and improve reach and retention. Played a key role in building a strong, interactive digital community around the brand.
Program Officer - Faculty & Staff Development Centre at Somaiya Vidyavihar University, Jul 2024 - Mar 2025 · 9 mos, On-site, Assisted in the end-to-end design, curation, and execution of faculty development programs, fostering academic excellence and meaningful engagement. Contributed to content creation by drafting compelling posts for social media—particularly LinkedIn—to promote workshops and FDPs. Authored articles documenting key highlights and outcomes of programs for publication. Spearheaded event coordination, managing logistics and communication from planning to execution.
Junior Conceptulizer at Collective Heads Exp Mktg Sol Pvt Ltd, Aug 2023 - Jul 2024 · 1 yr, Hybrid, As a Junior Conceptualizer, I contributed innovative ideas and strategies, collaborating with a dynamic team to bring creative concepts to life in the event management industry.
Web Content Writer at Freelance, Mar 2023 - Jul 2023 · 5 mos, Remote
Bachelor of Arts - BA, English Language and Literature, St. Andrew's College of Arts, Science and Commerce
Masters of Arts in Journalism & Communication, Journalism, Somaiya Vidyavihar University