---
title: "Diksha Rathore - Digital Marketing Manager in Bengaluru | Tal"
description: "Meet Diksha Rathore, Digital Marketing Specialist | Driving Content Strategy and Campaigns based in Bengaluru. AI stack includes claude, meta, and openai."
image: "https://tal.club/meet/diksha-rathore/share-image"
---

# Diksha Rathore on Tal

## Headline

Digital Marketing Specialist \| Driving Content Strategy and Campaigns

## Location

Bengaluru

## AI stack

claude

meta

openai

Canva Magic Studio

ChatGPT

ChatGPT Images

## Work experience

Digital Marketing Manager at PR Waale, Mar 2024 \- Feb 2025 · 1 yr, Supervised a cross\-functional team of content creators, designers, and ad specialists, reviewing and approving written content, social copy, and campaign messaging for quality and brand alignment\. Directed content strategy and editorial calendars across social media channels, ensuring timely, platform\-appropriate posts tailored to each audience\. Drafted and reviewed client\-facing campaign briefs, content plans, and performance reports, communicating insights clearly to stakeholders\. Monitored industry trends in social media, content formats, and digital communications to keep agency output competitive and innovative\. Managed team workload and capacity planning to optimise productivity and consistently meet project deadlines\.

Digital Marketing Specialist at Adiyogi Technosoft Pvt\. Ltd\., Sep 2020 \- Feb 2024 · 3 yrs 6 mos, Led & managed a team responsible for handling social media platforms for both national and international clients, ensuring strategic content delivery and engagement\. Coordinated with graphic designers and clients to maintain and enhance the brand’s digital presence across various platforms\. Managed budgets for social media promotions and pay\-per\-click \(PPC\) advertising, optimizing spend for maximum ROI\. Monitored & analyzed the performance of social media campaigns, using data\-driven insights to improve strategies and outcomes\. Executed & optimized Google Ads and Facebook Ads campaigns focused on lead generation, website clicks, and online purchases\.

Digital Marketing Executive at Kanvas Branding Pvt\. Ltd\., Sep 2019 \- Mar 2020 · 7 mos, Rajkot, Gujarat, India, Developed content for clients' social media, collaborating with senior team members on Facebook Ads campaigns\. Skilled in Social Media Marketing, including brand management, content writing, and Facebook Ads\.

Digital Marketing Executive at Baymediasoft, Oct 2018 \- Aug 2019 · 11 mos, Udaipur, Rajasthan, India, Conducted website analysis, competitor analysis, keyword research, and optimization, including on\-page and content optimization using Google Analytics\. Executed off\-page optimization strategies, including blog submissions, bookmarking, image sharing, classified submissions, and blog & video syndication\.

## Education

Master of Computer Applications, Information Technology, Mohanlal Sukhadia University

Bachelor of Computer Applications, Information Technology, Lachoo Memorial College of Science & Tech

[View the original profile](https://tal.club/meet/diksha-rathore)

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