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Diksha Bansal

0→1 builder | Category P&L, Chief of Staff, program launches | Ex-Flipkart, Meesho, CityMall | IIT Ropar

Bengaluru

5+ years of work experience

Sevenloop (Ximkart)
Feb 20269 mosPresent

Bengaluru, Karnataka, India

◦ Acted as founder proxy across strategy, product and finance, owning company-wide objectives and key results, weekly business reviews and sequenced execution plans across six teams outside my line. ◦ Designed the operating cadence from zero, covering review structures, directly responsible individuals, service-level agreements and live dashboards on revenue, burn and weekly delivery for founders.
Atlys
Jun 20254 mosSep 2025

Delhi, India

◦ Launched the Schengen visa vertical from a blank page as a founder-sponsored project, taking it live in under 90 days and scaling it to 35% of all company bookings within a single quarter. ◦ Mapped customer drop-off across appointment access, documentation errors and turnaround delays, then built the operating model, pricing and partner service-level agreements around each gap
CityMall
Feb 20232 yrs 4 mosMay 2025

Gurugram, Haryana, India

- Leading Electronics and Beauty & Health categories on CityMall. - Developed and executed category growth strategies, resulting in a 4x increase in monthly revenue for Electronics ₹1.9cr in Aug'24 vs ₹0.5cr in Feb'23 and 2x increase for Beauty & Health ₹0.8cr in Aug'24 vs ₹0.4cr in Dec'23. - Improved NMV for Electronics from 35% to 65% by securing higher value chain sourcing with 35% lower pricing costs, optimizing pricing strategies, and enhancing inventory management. - Led the strategic launch of 200 products in Electronics and 300 in Beauty & Health under the inventory model, resulting in >90% inventory share for Electronics (NMV% spiked by 2x, from 35% in Jan'24 to 65% in Dec'24) and 65% for Beauty & Health, boosting profitability and better consumer value. - Spearheaded brand scale up in General Merchandise, boosting share to 24% in 4 months, via 300 products from 100 brands, and shifting platform perception through integrated marketing and merchandising.
Meesho
Jun 20229 mosFeb 2023

Bengaluru, Karnataka, India

- Drove a 125% growth in orders for the Electronics category within 6 months Nov'22 vs June'22. - Achieved an all-time high category contribution during e-commerce festive period (Oct-Nov'22), with a 0.6 percentage point increase in order share. - Optimised Net Merchandise Value NMV for the category, resulting in a 24% uptick by reducing supply chain costs and cutting returns by 30% and 45% respectively, within 4 months (Sep'22 vs June'22). - Led a high-performing team of 18 Key Account Managers, overseeing top sellers and driving substantial category growth.
Flipkart
Oct 20218 mosMay 2022

Bengaluru, Karnataka, India

- Scaled revenue share of 20 key BabyCare brands from 16% to 27% within the category, driving significant market growth. - Delivered the highest YoY revenue growth of 104%, outperforming all category Key Account Managers. - Launched and scaled a Flipkart exclusive diaper brand 50x YoY, achieving a 3x revenue increase for inventory model and 1.5x for marketplace models, establishing new revenue streams. - Promoted to Assistant Manager within a year for outstanding performance, from Associate Business Analyst, showcasing rapid career progression.
Flipkart
Oct 20201 yrSep 2021

Bengaluru, Karnataka, India

- Managed LuvLap, one of the top 5 brands for BabyCare in addition to several marketplace brands and made them one of the fastest growing brands of the category. - Led the scale up for baby food charter for marketplace. Identified relevant brands and worked on pricing, catalog, selection, instock to enhance customer experience and deliver 100% YoY growth for the portfolio.

Diksha’s AI Stack

Granola
Granola
OpenHands
OpenHands
Zapier
Zapier

Education

Indian Institute of Technology, Ropar

Bachelor of Technology, Electrical and Electronics Engineering

Indian Institute of Technology, Ropar

20252025

Class X

Sacred Heart Convent School

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Headline

0→1 builder | Category P&L, Chief of Staff, program launches | Ex-Flipkart, Meesho, CityMall | IIT Ropar

About

I get handed something with no playbook and build the operating engine. 6 years across Flipkart, Meesho, CityMall, Atlys and most recently Chief of Staff at Sevenloop. The through-line is 0→1 — category builds, vertical launches, operating cadences from scratch. A few things I've done that I'd point to: • Built CityMall's electronics and beauty categories from zero, scaling monthly revenue 4x (₹0.4cr → ₹1.8cr) while lifting NMV from 35% to 65% — growth without trading off unit economics. • Launched Atlys' Schengen visa vertical from a blank page — live in under 90 days, ~35% of all company bookings within a quarter. • Led a team of 18 Key Account & Senior Key Account Managers at Meesho on a ₹30cr+ Electronics category; built dashboards that hit 87% team adoption and lifted click-to-add-to-cart 3.75x. • Delivered 104% YoY growth at Flipkart Babycare — the highest by any KAM in the category — and launched Super Cute's, Flipkart's exclusive diaper brand, that scaled 50x YoY and was written up as a Bain & Company case study. Two things I hold to: fix causes, not symptoms. And refuse to buy growth with margin. Bengaluru-based. B.Tech from IIT Ropar. Open to conversations on category, growth, 0→1 builds and founder's office roles.

Location

Bengaluru

AI stack

Granola

OpenHands

Zapier

Work experience

Chief of Staff at Sevenloop (Ximkart), Feb 2026 - Present · 9 mos, Bengaluru, Karnataka, India, ◦ Acted as founder proxy across strategy, product and finance, owning company-wide objectives and key results, weekly business reviews and sequenced execution plans across six teams outside my line. ◦ Designed the operating cadence from zero, covering review structures, directly responsible individuals, service-level agreements and live dashboards on revenue, burn and weekly delivery for founders.

Program Manager at Atlys, Jun 2025 - Sep 2025 · 4 mos, Delhi, India, ◦ Launched the Schengen visa vertical from a blank page as a founder-sponsored project, taking it live in under 90 days and scaling it to 35% of all company bookings within a single quarter. ◦ Mapped customer drop-off across appointment access, documentation errors and turnaround delays, then built the operating model, pricing and partner service-level agreements around each gap

Category Manager at CityMall, Feb 2023 - May 2025 · 2 yrs 4 mos, Gurugram, Haryana, India, - Leading Electronics and Beauty & Health categories on CityMall. - Developed and executed category growth strategies, resulting in a 4x increase in monthly revenue for Electronics ₹1.9cr in Aug'24 vs ₹0.5cr in Feb'23 and 2x increase for Beauty & Health ₹0.8cr in Aug'24 vs ₹0.4cr in Dec'23. - Improved NMV for Electronics from 35% to 65% by securing higher value chain sourcing with 35% lower pricing costs, optimizing pricing strategies, and enhancing inventory management. - Led the strategic launch of 200 products in Electronics and 300 in Beauty & Health under the inventory model, resulting in >90% inventory share for Electronics (NMV% spiked by 2x, from 35% in Jan'24 to 65% in Dec'24) and 65% for Beauty & Health, boosting profitability and better consumer value. - Spearheaded brand scale up in General Merchandise, boosting share to 24% in 4 months, via 300 products from 100 brands, and shifting platform perception through integrated marketing and merchandising.

Associate Business Manager at Meesho, Jun 2022 - Feb 2023 · 9 mos, Bengaluru, Karnataka, India, - Drove a 125% growth in orders for the Electronics category within 6 months Nov'22 vs June'22. - Achieved an all-time high category contribution during e-commerce festive period (Oct-Nov'22), with a 0.6 percentage point increase in order share. - Optimised Net Merchandise Value NMV for the category, resulting in a 24% uptick by reducing supply chain costs and cutting returns by 30% and 45% respectively, within 4 months (Sep'22 vs June'22). - Led a high-performing team of 18 Key Account Managers, overseeing top sellers and driving substantial category growth.

Assistant Manager Business Development at Flipkart, Oct 2021 - May 2022 · 8 mos, Bengaluru, Karnataka, India, - Scaled revenue share of 20 key BabyCare brands from 16% to 27% within the category, driving significant market growth. - Delivered the highest YoY revenue growth of 104%, outperforming all category Key Account Managers. - Launched and scaled a Flipkart exclusive diaper brand 50x YoY, achieving a 3x revenue increase for inventory model and 1.5x for marketplace models, establishing new revenue streams. - Promoted to Assistant Manager within a year for outstanding performance, from Associate Business Analyst, showcasing rapid career progression.

Associate Business Analyst at Flipkart, Oct 2020 - Sep 2021 · 1 yr, Bengaluru, Karnataka, India, - Managed LuvLap, one of the top 5 brands for BabyCare in addition to several marketplace brands and made them one of the fastest growing brands of the category. - Led the scale up for baby food charter for marketplace. Identified relevant brands and worked on pricing, catalog, selection, instock to enhance customer experience and deliver 100% YoY growth for the portfolio.

Education

Bachelor of Technology, Electrical and Electronics Engineering, Indian Institute of Technology, Ropar

Class X, Sacred Heart Convent School