---
title: "Digvijay Singh Shekhawat - Head of Partnerships in Bengaluru | Tal"
description: "Meet Digvijay Singh Shekhawat, Head of Corporate and events partnerships @ Shoffr | Ex-Zoomcar | Ex-OYO based in Bengaluru. AI stack includes claude code and openai."
image: "https://tal.club/meet/digvijay-singh-shekhawat/share-image"
---

# Digvijay Singh Shekhawat on Tal

## Headline

Head of Corporate and events partnerships @ Shoffr \| Ex\-Zoomcar \| Ex\-OYO

## About

🌟 Elevate your events with Shoffr, the Gold Standard in transportation solutions\! 🚀 From tailored options to premium experiences, we've got you covered\. Let's make your next ride unforgettable together\. \#events \#Shoffr

## Location

Bengaluru

## AI stack

claude code

openai

## Work experience

Head of Partnerships at Shoffr, May 2024 \- Present · 2 yrs 5 mos, Bengaluru

Growth Marketing Manager at MHS \| My Haul Store, Sep 2023 \- May 2024 · 9 mos, Bengaluru, Karnataka, India, \- Led the development and execution of growth marketing strategies tailored to drive influencer acquisition, engagement, and retention for clients\. \- Managed a cross\-functional team to optimize marketing campaigns across various channels, delivering a 15% increase in ROI within 3 months\. \- Utilized data\-driven insights to enhance influencer segmentation, targeting, and personalization, resulting in a 50% increase in brand retention\. \- Collaborated closely with the product and engineering teams to identify and prioritize growth initiatives, contributing to the successful launch of influencer market place\. \- Conducted thorough market research and competitor analysis to identify growth opportunities and maintain a competitive edge\. \- Cultivated strong relationships with key stakeholders, including influencers, partners, and agencies, to enhance brand visibility and engagement\.

Assistant Marketing Manager at Zoomcar, Aug 2021 \- Jun 2023 · 1 yr 11 mos, Bengaluru, Karnataka, India, \- Drove 5x growth in customer acquisition and improved conversion rate through full funnel growth campaigns & product integrations with fin tech partners like Mobikwik, CRED, LazyPay, ICICI Bank, affiliate channel\. \- Achieving engagement rate of 10% and conversion rate of 1% running monetisation campaigns with PhonePe \- Reduce TAT for PSP integration from 2 months to 48 hours by identifying gaps and optimising fintech partnerships by onboarding Razorpay’s Affordability Suite\. \- Planned and executed ATL\\BTL\\TTL marketing campaigns, for new host and guest acquisition\. \- Worked closely with the product team to build a multicar host product and converted retail hosts into multicar hosts via a targeted CRM strategy\. \- Worked with retargeting partners like Vizury to reduce funnel drop, drive app downloads & conversion by 8% \- Ideated & launched a loyalty program through collaboration with product team to increase retention \- Identify, negotiate, execute & analyze ROI for performance campaigns \(CPC, CPL, CPM\) with the right partners like Paytm, PhonePe, Airtel, CashKaro, OLX, etc\. for supply\-side growth\. \- Managed international business and monitored Egypt and Vietnam teams to drive booking growth\. \- Created a funnel for partner outreach in international geos and onboarded 10 partners in 3 months, achieving 20% of total bookings from partnerships\.

Venue Manager at OYO, Jul 2019 \- Jul 2021 · 2 yrs 1 mo, Jaipur, Rajasthan, India, Spearheaded the comprehensive sales funnel for the Jaipur cluster, overseeing the entire process from lead generation to conversion\. \- Managed a proficient team of Business Development Executives responsible for nurturing relationships and driving business growth across 30\+ properties\. \- Achieved an impressive lead\-to\-conversion rate of 45%, optimizing strategies and processes to ensure maximum efficiency\. \- Established and nurtured partnerships with over 120 vendors, including event planners, caterers, photographers, artists, and decorators, to provide a diverse range of Value\-Added Services \(VAS\)\. \- Successfully marketed and sold 35\+ subscription packages monthly, demonstrating adept sales skills and a deep understanding of customer needs\. \- Orchestrated and executed 100\+ weddings and 50\+ events, showcasing exceptional project management abilities and attention to detail\.

Marketing Intern at Zoomcar, Dec 2018 \- Jun 2019 · 7 mos, Jaipur, Rajasthan, India

## Education

Bachelor of Business Administration, Finance, General, Maharaja Ganga Singh University, Bikaner

High school, Springdales School, India

[View the original profile](https://tal.club/meet/digvijay-singh-shekhawat)

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