Headline

PR Pundit Havas Red | Founder of Elaaya | Driving Brand Growth Through Data & Storytelling

About

I’m a data-driven marketing enthusiast with hands-on experience across digital campaigns, PR, and brand research. Whether it’s securing influencer partnerships, optimizing Meta Ads, or leading a 450-member student council—my goal is always the same: drive engagement that matters. I’ve executed campaigns that increased engagement by 15%, contributed to PR efforts covered in 5+ media outlets, and led events that boosted student participation by 50%. Backed by a 3.89 CGPA, a Gold Medal, and a proven track record of action, I’m always seeking high-impact roles where I can grow brands while learning on the go. 📩 Let’s connect if you're hiring for roles in digital marketing, brand strategy, or PR. Open to internships and full-time roles.

Location

Bengaluru

AI stack

gemini

meta

notebooklm

perplexity

ChatGPT

Ideogram

Work experience

Junior Account Associate at PR Pundit Havas Red, Nov 2025 - Present · 11 mos

Public Relations Intern at Moshi Moshi - The Communication Company, Apr 2024 - May 2024 · 2 mos, Bengaluru, Karnataka, India, 1. Initiated and secured 6 influencer collaborations within one week across fashion, food, and lifestyle verticals, directly enhancing client visibility on Instagram and YouTube, and contributing to an uptick in brand mentions. 2. Drafted and distributed compelling press releases for multiple clients, 5 of which were picked up by leading regional media platforms, strengthening public narrative and brand positioning. 3. Monitored real-time media coverage and social trends related to ongoing events and campaigns, compiling actionable reports that supported senior managers in strategic PR decisions and narrative shifts. 4. Assisted in the execution of full-scale PR campaigns, including media outreach, event coordination, and brand storytelling efforts, which led to improved client media presence and positive press sentiment. 5. Collaborated with design and strategy teams to align messaging across digital and traditional media, ensuring consistent brand voice and maximized audience engagement.

Marketing Intern at Bayleaf Cafe Juhu, Jun 2023 - Sep 2023 · 4 mos, Mumbai Metropolitan Region, 1. Redesigned and implemented a data-backed social media strategy, which led to a 15% increase in audience engagement across Instagram and Facebook by optimizing content themes, posting schedules, and interactive elements. 2. Improved digital conversion rates by 10% through performance analysis and strategic placement of paid ads via Meta Ads Manager, tailoring creatives and copy for target customer segments. 3. Led a detailed competitive benchmarking study, evaluating menu pricing, brand voice, online presence, and customer sentiment across local cafes to sharpen Bayleaf’s unique selling proposition (USP) and drive positioning strategy. 4. Collaborated with the marketing and operations team to design a customer loyalty program, resulting in a 20% increase in repeat customer footfall and stronger brand affinity. 5. Prepared insight reports and campaign performance summaries that guided content and promotion decisions for upcoming quarters.

Education

Bachelor's of Business Management and Marketing, Business, Management, Marketing, and Related Support Services, SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Grade 12, Business/Commerce, General, National Public School