Headline

Posting responsibly. Mostly. | Social Media @ Ideosphere

About

“Every brand has a world of its own with a story to tell. The world where there are happy customers, gung-ho investors, & wishful prospects; and stories that hoot its identity, values, services, & thoughts. And I am the lead-in between the brand and the public, thereby creating a merry world with selling stories.” I am currently weaving & trading stories; and making a nifty world for Start-up Entrepreneurs, Content Creators, and Influencers. I come from a background in Public Relations; and with a qualification in Mass Communications, and Biotechnology (Yes, a whimsical combo!). I call myself: a budding researcher, with previous research on “Food Reviewing Apps: A New Tool of PR?”, a capable leader; and passionate marketing & PR professional with a key interest in market research & campaign creation. AKA/common misspellings of my name: Blue-sky thinker, enthu cutlet, tagline & one-liner lord, idea machine, and psycho chef. Specialities: Public Relations, market & consumer research, online marketing, content writing, public speaking, communications skills, photography. Lastly, in my world there are no stars, there are no dockets. In my world, there are only people and chocolates. People who Love, people who talk, people who live, and people who eat my experimented food. In my world there are friends, there is a crazy mind, there is peril, and lots of dark humour. Where there is me, and little more of me. And we meld with the same level. Hi, this is me, and I welcome You to my world.

Location

Bengaluru

AI stack

claude

gemini

grok

lovable

metaai

Adobe Firefly

Work experience

Account Director - Social Media at Ideosphere, Nov 2025 - Present · 11 mos

Employer Branding Specialist at Angel One, Jul 2024 - Jun 2025 · 1 yr, Hybrid

PR Lead at Powerplay, Aug 2022 - Jul 2024 · 2 yrs, Bengaluru, Karnataka, India

Freelance Publicist at Tech and Marketing Startups, Dec 2020 - Aug 2022 · 1 yr 9 mos, Bengaluru

Corporate Communications Specialist at GoodWorks CoWork, Jan 2020 - Dec 2020 · 1 yr, Bengaluru, Karnataka, India, This is a journey from residential to commercial real estate. Being two faces of the same coin(real estate), the emblems are very much same - building a happy community. While the goal is similar to that of my previous stint, the route and the approach was something I had to work on. I signed up to take care of all communication aspects of the company - marketing, internal communication, social media, spokesperson profile building, community communication, and PR. Content being the core, I got a chance to explore my creativity with different forms and shapes of content creation - web series, blogs, videos, and webinars. Defining strategy for coworking community and building the online personality of Vishwas Mudagal (CEO) added up to my core work. Managing SEO and performance marketing was a fresh role for me. With no prior experience, I wished to take this as an opportunity to learn and upskill. Since my joining, every day has been learning about better, cheaper, and effective ways to generate leads and revenue.

Education

Master's Degree, Mass Communication/Media Studies, JAIN College

Bachelor’s Degree, Biotechnology, K L E Societys S Nijalingappa College