Dhanush S profile photo 1 on Tal

Dhanush S

Building CoinSwitch | Fintech | Ex Mu Sigma

Bengaluru

6+ years of work experience

CoinSwitch
Apr 20251 yr 7 mosPresent

Bangalore Urban, Karnataka, India

Building CoinSwitch Web3 | CoinSwitch X (CEX) | Audit
CoinSwitch
Oct 20231 yr 8 mosMay 2025

Bangalore Urban, Karnataka, India

Leading CoinSwitchX (FIU - IND registered) in delivering uncompromising trading experience in terms of spreads, latency, security & crypto compliance
CoinSwitch
Jun 20221 yr 5 mosOct 2023

Greater Bengaluru Area

Mu Sigma Inc.
Jan 20225 mosMay 2022

Greater Bengaluru Area

Leading a team of Decision Scientists to measure the journey of audience personas along the marketing funnel and enabling the Audience Marketing org of the world's leading Home improvement retailer make data-based decisions to improve marketing efforts and project/relationship/growth managing the engagement to position Mu Sigma to serve better.
Mu Sigma Inc.
Jan 20211 yrDec 2021

Greater Bengaluru Area

Lead the Audience Measurement project which measures the monetary/engagement/funnel performance of campaigns targeting Audience personas pertaining to various communities in the world's leading Home improvement retailer, across multiple marketing platforms. Enabled the media/strategy teams to leverage the insights generated through frameworks & in-depth analyses to make informed decisions to optimize marketing efforts.
Mu Sigma Inc.
Oct 20191 yr 3 mosDec 2020

Greater Bengaluru Area

Playing a Business Analyst/Decision Scientist role in Mu Sigma's account with the world's largest Home Improvement Retailer. Working with the Strategic Marketing team which is responsible for marketing multiple $B portfolio. My responsibilities include handling AdOperations from India, which encompasses audience/campaign strategy, campaign management, and measurement. Working in this cross functional team has given me an opportunity to collaborate with various internal/3rd party stakeholders across the globe and to work on Tableau, SQL, Python, Google Cloud Services, SmartSheet, multiple social media business managers & API (Facebook / Pinterest / MediaMath / GoogleAdWords) for building ETL cycles & frameworks for the Strategic Marketing team.

Dhanush’s AI Stack

claude code
claude code
claude
claude
cursor
cursor
gemini
gemini
ChatGPT
ChatGPT

Education

PSG INSTITUTE OF TECHNOLOGY AND APPLIED RESEARCH

Bachelor of Engineering, Mechanical Engineering

PSG INSTITUTE OF TECHNOLOGY AND APPLIED RESEARCH

20144 yrs2018

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Dhanush S on Tal

Headline

Building CoinSwitch | Fintech | Ex Mu Sigma

Location

Bengaluru

AI stack

claude code

claude

cursor

gemini

ChatGPT

Work experience

Product Manager 2 at CoinSwitch, Apr 2025 - Present · 1 yr 7 mos, Bangalore Urban, Karnataka, India, Building CoinSwitch Web3 | CoinSwitch X (CEX) | Audit

Product Manager at CoinSwitch, Oct 2023 - May 2025 · 1 yr 8 mos, Bangalore Urban, Karnataka, India, Leading CoinSwitchX (FIU - IND registered) in delivering uncompromising trading experience in terms of spreads, latency, security & crypto compliance

Data Analyst - Product | Data | Design at CoinSwitch, Jun 2022 - Oct 2023 · 1 yr 5 mos, Greater Bengaluru Area

Apprentice Leader at Mu Sigma Inc., Jan 2022 - May 2022 · 5 mos, Greater Bengaluru Area, Leading a team of Decision Scientists to measure the journey of audience personas along the marketing funnel and enabling the Audience Marketing org of the world's leading Home improvement retailer make data-based decisions to improve marketing efforts and project/relationship/growth managing the engagement to position Mu Sigma to serve better.

Lead Business Analyst at Mu Sigma Inc., Jan 2021 - Dec 2021 · 1 yr, Greater Bengaluru Area, Lead the Audience Measurement project which measures the monetary/engagement/funnel performance of campaigns targeting Audience personas pertaining to various communities in the world's leading Home improvement retailer, across multiple marketing platforms. Enabled the media/strategy teams to leverage the insights generated through frameworks & in-depth analyses to make informed decisions to optimize marketing efforts.

Business Analyst at Mu Sigma Inc., Oct 2019 - Dec 2020 · 1 yr 3 mos, Greater Bengaluru Area, Playing a Business Analyst/Decision Scientist role in Mu Sigma's account with the world's largest Home Improvement Retailer. Working with the Strategic Marketing team which is responsible for marketing multiple $B portfolio. My responsibilities include handling AdOperations from India, which encompasses audience/campaign strategy, campaign management, and measurement. Working in this cross functional team has given me an opportunity to collaborate with various internal/3rd party stakeholders across the globe and to work on Tableau, SQL, Python, Google Cloud Services, SmartSheet, multiple social media business managers & API (Facebook / Pinterest / MediaMath / GoogleAdWords) for building ETL cycles & frameworks for the Strategic Marketing team.

Education

Bachelor of Engineering, Mechanical Engineering, PSG INSTITUTE OF TECHNOLOGY AND APPLIED RESEARCH

Dhanush S - Product Manager 2 in Bengaluru | Tal