---
title: "Devanshu Arya - Sr. Product Manager in Bengaluru | Tal"
description: "Meet Devanshu Arya, Product Management Powered by AI | Ex-ThoughtWorks | SAFe 5.0 POPM Certified based in Bengaluru. AI stack includes claude, lovable, and notion."
image: "https://tal.club/meet/devanshu-arya/share-image"
---

# Devanshu Arya on Tal

## Headline

Product Management Powered by AI \| Ex\-ThoughtWorks \| SAFe 5\.0 POPM Certified

## About

Over the past 12 years, I have led product strategy and delivery for some of the world's most recognized brands — Carlsberg, H&M, McKinsey, and P&G — across e\-commerce, B2B/B2C retail platforms\. My work sits at the intersection of business ambition and product execution: I help organizations figure out what to build, why it matters, and how to deliver it at pace\. At Publicis Sapient, I currently lead global platform strategy & execution in SHOP POD for Carlsberg's B2B e\-commerce platform — a product designed to serve 20\+ international markets and contribute to 50% of global digital revenue\. I partner with engineering, design, business leadership, and market to turn complex requirements into scalable, high\-impact solutions\. Before that, I spearheaded the end\-to\-end launch of H&M's e\-commerce platforms across the Australia and Israel markets, growing to 500,000\+ combined monthly active users — improving cart value, SEO performance, and conversion along the way\. My approach is grounded in cross\-functional collaboration, data\-driven decision\-making, and a commitment to aligning business goals with customer needs\.

## Location

Bengaluru

## AI stack

claude

lovable

notion

openai

Microsoft Copilot

Pinecone

## Work experience

Sr\. Product Manager at Publicis Sapient, Jun 2021 \- Present · 5 y 4 mo, Bengaluru, Karnataka, India, Led the development of digital commerce experiences for global brands, including launching a B2C platform for the H&M Group and currently building a global B2B eCommerce platform for an international alcohol beverage brand\. Product Areas Owned: Top\-of\-funnel features: Homepage, Category \(PLP\), Product Detail Pages \(PDP\) – focused on driving product discovery and user engagement\. Favorites and User\-Generated Content \(UGC\) modules to deepen user interaction and personalization\. Implemented Search & Recommendation engines for enhanced product discovery and conversion\. Owned and delivered Tech SEO roadmap—collaborating with engineering and content to boost organic reach\. Defined and tracked Web Analytics KPIs for user behavior insights and feature optimization\. Key Achievements: Improved platform SEO score from 65 to 90\+, increasing organic traffic and visibility\. Scaled to over 300K\+ active monthly users post\-launch\. Elevated Net Promoter Score \(NPS\) from 6 to 8\.5, improving customer satisfaction with the online experience\. Team Leadership: Led a cross\-functional team of 10, including: 6 Developers \| 2 QA Analysts \| 1 UX Designer \| 1 Associate Product Manager Drove agile execution across design, engineering, QA, and analytics to deliver on roadmap objectives\.

Product Owner at Thoughtworks, Oct 2019 \- Jun 2021 · 1 y 8 mo, Bengaluru, Led team of 7 in building B2B product \(Mckinsey Product\) used by retailer such as AHOLD, Albertsons and more for promotion planning\. Engage multiple stakeholders, including On\-shore solution designers, Product Managers to gather requirements and transform them to product features\. Prioritising product backlog items based on business impact and available capacity\. 40% reduction in promotion planning time by onboarding vendor on application\. 65% improvement in user satisfaction level with improved UI features\. Conducting Agile ceremonies such as Planning Sprint, Conducting IPMs, Retrospective meeting, and story grooming sessions\. Collaborate with developers, testers, and UX designers in impact analysis, root cause analysis\.

Product Manager \(Sr Consultant\) at Mindtree, May 2018 \- Oct 2019 · 1 y 5 mo, Bengaluru, Led custom promotion planning Product development from 0\-1 for P&G client with cross functional team

Business Analyst at Infosys, Sep 2012 \- Mar 2017 · 4 y 6 mo, Pune, Led quality and business requirements for b2b Payments platform for Barclays

## Education

Master of Business Administration \(MBA\), Marketing & Analytics, Great Lakes Institute of Management

Bachelor's of Technology, Information Technology, Maharaja Agrasen Institute Of Technology, Delhi

[View the original profile](https://tal.club/meet/devanshu-arya)

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