Social Media Manager driving visual branding and marketing communications.

Chennai

bangalore





Central Board of Secondary Education
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Currently serving as Social Media Manager, focusing on enhancing brand presence and audience engagement through strategic content creation, community interaction, and effective use of Facebook and Google Ads Manager. With a strong emphasis on visual branding and marketing communications planning, collaborated with a team of editors and interns to optimize content production and deliver results. Complementing this role, extensive experience as a Digital Media Designer entails producing high-quality visuals and promotional content for diverse brands, utilizing tools like Canva and Adobe Creative Suite. Certified in Facebook Marketing, Google Ads Search, and AI-Powered Performance Ads, with multilingual proficiency in Malayalam, English, and Hindi, contributing to effective communication across diverse audiences.
Bengaluru
anthropic apis
codex
geminicli
github copilot
Social Media Manager at Srishti Financial Services, Jan 2026 - Present · 7 mos, Chennai, As a Social Media Manager, I developed and executed strategies that significantly enhanced the brand’s presence and engagement on key platforms such as Facebook, Instagram, and LinkedIn. I was responsible for managing content creation, community engagement, and executing paid ad campaigns to grow followers, increase brand awareness, and improve overall engagement with our target audience. Additionally, I led a team of editors and interns to maximize content production and achieve optimal results. Key Responsibilities: Developed and executed social media content strategies, ensuring consistency with brand messaging and business goals. Managed daily social media content creation and publishing, including graphics, videos, and written posts. Led and mentored a team of editors and interns, ensuring content quality, consistency, and timely delivery across platforms. Designed and ran paid ad campaigns (Facebook, Instagram, LinkedIn), optimizing for lead generation, conversions, and engagement. Analyzed performance data from social media platforms, including insights on audience demographics, engagement rates, and content performance, to refine strategy. Managed and grew social media communities by responding to comments, engaging with followers, and participating in discussions. Worked closely with marketing and design teams to produce visually appealing content and ensure cohesive branding across channels. Leveraged analytics tools to measure and report on campaign effectiveness, adjusting tactics as necessary for continued success. Fostered a collaborative and creative environment within the team to ensure maximum productivity and results.
Digital Media Designer at Independent / Various Brands, May 2023 - Feb 2026 · 2 yrs 10 mos, • Conceptualized and produced high-quality visual materials, including social media graphics, branding assets, and promotional digital content. • Collaborated with clients to translate project requirements into engaging digital designs, ensuring brand consistency across all platforms. • Utilized advanced design software (Canva, Adobe Creative Suite) to create layouts, illustrations, and multimedia presentations. • Managed digital files and documentation, maintaining organized workflows and ensuring timely delivery of all creative assets. • Demonstrated high technical adaptability, staying updated with emerging digital trends and software tools.
Social Media Marketing and Content Generation Executive at Edura, Aug 2024 - Oct 2025 · 1 yr 3 mos, bangalore, Worked closely with a talented team to produce compelling content and manage community engagement. My responsibilities included scripting and content writing, ensuring that our messaging aligned with brand values. This collaborative environment allowed me to enhance my skills in content generation and community management, contributing to a vibrant online presence for the company.
Central Board of Secondary Education