Headline

Lead Growth Manager @ Mudrex | PMM, Strategic Marketing Management

About

With over 8 years of experience in growth and product marketing, currently serving as Lead Growth Manager at Mudrex, contributing to the development and execution of data-driven growth strategies. Skilled in User Lifecycle Management and funnel optimization, leveraging tools like Mixpanel, Moengage, and Metabase to enhance user activation, engagement and retention. Collaborates with cross-functional teams to create impactful marketing plans and improve customer engagement. Passionate about scaling digital products and fostering innovation, aligning with Mudrex's mission to simplify investing for users worldwide. Dedicated to delivering measurable business outcomes through strategic marketing efforts.

Location

Bengaluru

AI stack

claude

gemini

lovable

Work experience

Lead Growth Manager at Mudrex, Jan 2026 - Present · 9 mos

Senior Manager - Growth at Mudrex, Jan 2025 - Jan 2026 · 1 yr 1 mo

Product Marketing Manager - Coins at Mudrex, Apr 2024 - Dec 2024 · 9 mos

Growth Marketing at Stack Wealth, Aug 2023 - Mar 2024 · 8 mos, Bengaluru, • Spearheaded performance marketing initiatives utilizing Meta Suites and Google Ads to enhance brand visibility. • Conducted comprehensive SEO strategies, including keyword analysis and competitor research, to optimize site architecture. • Developed targeted product marketing campaigns through email, push notifications, and WhatsApp to drive user engagement.

Growth Marketing Manager at Fleek, Feb 2022 - Aug 2023 · 1 yr 7 mos, Bengaluru, Karnataka, India, Building Long term Marketing Plans for the company Executing new content marketing strategies such as link building and improving existing content by updating it Generating PL marketing reports through analysing performance data Implementing & optimising the funnel while conducting research for reducing the CAC Coordinating with the Operations Team & Partnerships Team to ensure inventories are in line with the customer requirements Orchestrating SEO and keyword optimisation by ensuring 100% accuracy while translating technical concepts Assisting in day-to-day work from managing details of client's accounts to participating in strategic discussions Developing client proposals & presentations while executing projects involving quantitative analysis & industry research Aiding in content writing for the website, blog, social media, and sales & marketing collateral Playing a key role in managing clients for better marketing outcomes for the particular onboarded brands Managing marketing graphics, collateral & images required for paid media marketing Updating current media matrix for defining key offers, and assisting with campaign planning Coordinating with the marketing team to develop new ideas for campaigns to support lead generation efforts and creating launch plan sheets Rendering assistance with press release distribution while managing various digital advertising partnerships

Marketing & Sales Manager (Core Member) at IdeaBoard, Jul 2019 - Feb 2022 · 2 yrs 8 mos, Bengaluru, Karnataka, India, Conducted research to upgrade strategic branding initiatives while developing a marketing plan for print & social media Administered market research to identify branding opportunities and paid media channels Rendered assistance to the Advertising via print media, social media and affiliate partners Upgraded and maintained all internal communication systems while promoting brand image on social media platforms

Business Associate at Walnut Knowledge Solutions, Jun 2018 - Jul 2019 · 1 yr 2 mos, Bengaluru Area, India

Education

GX-18, Product, Growth & Marketing, GrowthX®

Bachelor’s Degree, Applied Electronics And Instrumentation Engineering, West Bengal University of Technology, Kolkata