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debashri guha

Product Development | Fashion Retail Strategist | Bridging Design, Business & Opportunity | Speed-to-Market Strategy

Bengaluru

10+ years of work experience

Landmark Group
Apr 20251 yr 6 mosPresent

Bengaluru

Lead Product Development across Menswear, Womenswear, Kidswear and Indian Wear, shaping cohesive seasonal direction Spearhead co-creation to accelerate speed-to-market through agile range creation Translate consumer insight and trend direction into commercially strong, scalable collections Partner with Buying and Design to align product strategy with category growth priorities
Landmark Group
Apr 20232 yrs 1 moApr 2025

Bengaluru

Led the design and development of Smart Casuals and Tailored Formals while overseeing textile innovation across the entire menswear portfolio. Key Highlights: Designed seasonal collections rooted in customer insights, strong trend direction, and business strategy. Upgraded core and fashion lines with improved fits, premium fabrications, and a sharper design aesthetic. Collaborated cross-functionally to ensure timely, cost-effective execution and retail success. Delivered double-digit growth in key bottomwear categories through silhouette innovation and compelling product stories. Achieved above-budget results in smart casuals, outperforming in a tough market environment. Led fit and fabric upgrades that boosted ASP and improved full-price sell-through. Leveraged insights from underperforming ranges to strengthen assortment depth and future-readiness. Consistently introduced bold ideas that seeded innovation ahead of organisational or market readiness.
Landmark Group
Apr 20212 yrsMar 2023

Bengaluru

Responsible for men's Smart Casuals, Tailored Formals and Indian Wear range along with textiles for all the categories of menswear.
Texport Industries Pvt. Ltd.
May 20113 mosJul 2011

Bengaluru Area, India

Menswear & Womenswear- Casuals
Reliance Industries Ltd
Mar 20074 yrs 3 mosMay 2011

Ahmedabad Area, India,

Menswear- Formals & Smart Casuals
Raymond Limited
May 200610 mosFeb 2007

Mumbai Area, India

Menswear- Formals

debashri’s AI Stack

claude code
claude code
claude
claude
gemini
gemini
openai
openai

Education

National Institute of Design

Design Thinking And Process, Design and Visual Communications, General

National Institute of Design

20172017
Welingkar Institute of Management

PGDBM, Marketing

Welingkar Institute of Management

20062 yrs2008

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Headline

Product Development | Fashion Retail Strategist | Bridging Design, Business & Opportunity | Speed-to-Market Strategy

About

Product development specialist at Max Fashion India, transforming market gaps into high-performing fashion collections across menswear, womenswear and kidswear. With a menswear design background and strong retail insight, I blend creativity with commercial thinking. I see setbacks and failures not as roadblocks, but as chances to seed bold ideas early, often before the market or company is ready. I focus on driving innovation that aligns with long-term business growth.

Location

Bengaluru

AI stack

claude code

claude

gemini

openai

Work experience

General Manager- Product Development-Sourcing at Landmark Group, Apr 2025 - Present · 1 yr 6 mos, Bengaluru, Lead Product Development across Menswear, Womenswear, Kidswear and Indian Wear, shaping cohesive seasonal direction Spearhead co-creation to accelerate speed-to-market through agile range creation Translate consumer insight and trend direction into commercially strong, scalable collections Partner with Buying and Design to align product strategy with category growth priorities

General Manager- Design at Landmark Group, Apr 2023 - Apr 2025 · 2 yrs 1 mo, Bengaluru, Led the design and development of Smart Casuals and Tailored Formals while overseeing textile innovation across the entire menswear portfolio. Key Highlights: Designed seasonal collections rooted in customer insights, strong trend direction, and business strategy. Upgraded core and fashion lines with improved fits, premium fabrications, and a sharper design aesthetic. Collaborated cross-functionally to ensure timely, cost-effective execution and retail success. Delivered double-digit growth in key bottomwear categories through silhouette innovation and compelling product stories. Achieved above-budget results in smart casuals, outperforming in a tough market environment. Led fit and fabric upgrades that boosted ASP and improved full-price sell-through. Leveraged insights from underperforming ranges to strengthen assortment depth and future-readiness. Consistently introduced bold ideas that seeded innovation ahead of organisational or market readiness.

Deputy General Manager- Design at Landmark Group, Apr 2021 - Mar 2023 · 2 yrs, Bengaluru, Responsible for men's Smart Casuals, Tailored Formals and Indian Wear range along with textiles for all the categories of menswear.

Designer at Texport Industries Pvt. Ltd., May 2011 - Jul 2011 · 3 mos, Bengaluru Area, India, Menswear & Womenswear- Casuals

Assistant Designer at Reliance Industries Ltd, Mar 2007 - May 2011 · 4 yrs 3 mos, Ahmedabad Area, India,, Menswear- Formals & Smart Casuals

Assisant Designer at Raymond Limited, May 2006 - Feb 2007 · 10 mos, Mumbai Area, India, Menswear- Formals

Education

Design Thinking And Process, Design and Visual Communications, General, National Institute of Design

PGDBM, Marketing, Welingkar Institute of Management