Headline

Growth @ KuKu TV| Building the Universal Media Calendar | Bridging Narrative & Media Infrastructure with AI.

About

I am a Strategic Marketing professional with 8+ years of experience sitting at the intersection of narrative storytelling and media infrastructure. My career has been defined by bridging the gap between creative intent and system-level execution for India’s largest retail and e-commerce players. From managing an annualized portfolio of over $700M at Meta to leading the digital GTM and Brand Management at Tanishq and now leading the South Partnerships charter at The Viral Fever, I have consistently focused on driving "full-funnel" growth. Whether it was co-creating digital-first campaigns for Titan and Fastrack or spearheading the India launch team for Shopee, I thrive on building frameworks that turn ambiguity into measurable business outcomes. I am now channelling this "process-first" thinking into building the Universal Media Calendar, a SaaS solution designed to eliminate "Data Poverty" and solve the billion-dollar problem of media budget leakage and taxonomy fragmentation.

Location

Bengaluru

AI stack

elevenlabs

gemini

meta

ChatGPT

Kling AI

Napkin AI

Work experience

Growth Manager at Kuku, Apr 2026 - Present · 6 mos, Bengaluru

Brand partnership and Content lead South at The Viral Fever, Aug 2025 - Apr 2026 · 9 mos, India

Head of Ecommerce and Lead generation at Mia by Tanishq, May 2025 - Aug 2025 · 4 mos

Senior Brand Manager at Mia by Tanishq, Feb 2024 - May 2025 · 1 yr 4 mos, Bengaluru, Karnataka, India

Customer Solutions Manager at Meta, Jun 2022 - Feb 2024 · 1 yr 9 mos, Bengaluru, Karnataka, India

Campaign Manager at Shopee, Nov 2021 - Mar 2022 · 5 mos, Bangalore Urban, Karnataka, India

Merchandise and Revenue Manager at Licious - Born to meat, May 2020 - Nov 2021 · 1 y 6 mo, Bangalore

Education

Postgraduate Degree, Marketing/Marketing Management, General, MICA | The School of Ideas

Bachelor of Technology (B.Tech.), Automotive Engineering Technology/Technician, SRM IST Chennai