Headline

Experienced Content Head-cum writer, Content Strategist, Ex- upGrad, InterMiles, ICICI Bank. Marketing Consultant

About

Experienced Head Of Content with a demonstrated history of working in the marketing and advertising industry. Skilled in Marketing Communication Strategy, Team Management, Travel Tech and Lifestyle, Banking and Advertising. Strong marketing professional graduated from Narsee Monjee and MMS from NL Dalmia

Location

Bengaluru

AI stack

claude

openai

ChatGPT

Leonardo AI

Work experience

Marketing Consultant at Self Employed, Jun 2023 - Present · 3 yrs 5 mos, Bengaluru, Freelance Content and MarComm consultant and content writer. With my rich experience in all aspects of Marketing Communication, Content and Strategy I offer Communications strategy, Content planning and writing solutions to my clients. Currently handle the social calendar and writing for select clients as well as write for various domains and aggregators. Content writing domains- Food, Hospitality, Banking and Financial Services, B2B SaaS, Health and Wellness, Gem and Jewellery, Tech, Travel and Lifestyle, FMCG, Entertainment

Associate Director- Content and Creative at upGrad, Oct 2022 - May 2023 · 8 mos, Mumbai, Maharashtra, India

Vice President Content Head at Eduvanz, Apr 2022 - Sep 2022 · 6 mos, Mumbai, Maharashtra, India, Setting the Content strategy for the organisation and managing in-house Content team. Roll out of Content strategy for 4 products

Independent Consultant at Freelance, Jan 2021 - Mar 2022 · 1 yr 3 mos, Mumbai Metropolitan Region

Head- Content Marketing & engagement at InterMiles (Jet Privilege Pvt. Ltd), Jun 2018 - Dec 2020 · 2 yrs 7 mos, Mumbai Area, India, Build the content strategy and develop content (external and internal communication) across the organization- with an audience/member-first approach. This involved work across Paid, Owned and Earned media channels i.e., Online, Offline- Brand & PR, Service Centre, Customer Campaigns, Digital & Internal Communications, MD’s desk comms. Launched from scratch and scaled up InterMiles blog

Education

Bachelor of Commerce (B.Com.), University of Mumbai

MMS, Marketing, NLD

Public links

drive.google.com: https://drive.google.com/file/d/1FYFTR8OdSAVzDaAfCpvzU7zWmzniwzC3/view?usp=drivesdk