Headline

Building Circle to rebuild trust in the C2C commerce market

About

Co-Founder at Circle (www.circlestore.in)— Solving the trust challenge in India’s massive, messy recommerce market - think Amazon meets Airbnb for pre-owned goods. We’re building the rails for India’s ₹1.7L Cr+ ($20B+) pre-owned economy — powered by trust, convenience and affordability. A better, safer alternative to exisiting marketplaces (70M+ MAUs but broken experience). Passionate about marketplaces and bringing structure to broken systems. Spent two years in the woods at Dartmouth Tuck, immersed in the US VC and startup ecosystem. But heart was always back home. Now back in India, hoping to play a small role in the country’s next chapter over my lifetime. Historically, been lucky to be part of the early leadership teams at two unicorn journeys — Mu Sigma and Swvl — from pre-Series A to Swvl’s listing on Nasdaq in 2022.

Location

Mumbai

Work experience

Co-Founder at Circle, Apr 2025 - Present · 1 yr 5 mos, Bengaluru, At Circle, we’re rebuilding trust in how India buys and sells pre-owned goods. India’s pre-owned market is already ₹1.6 lakh crore (≈$20B) with 70 million+ people trading used goods every day — but the experience remains unsafe, unverified, and inconvenient. Circle fixes this with AI-led verification and full-stack logistics that make buying pre-owned feel as safe and seamless as buying new. Sellers can list in under a minute, and we handle pricing, cataloging, verification, pickup, and instant payouts. Buyers get verified products, clear condition grading, secure payments, and managed delivery — no spam, no haggling, no uncertainty. We’re focused on electronics and household goods in Bengaluru and are working to make Circle the default platform for trusted pre-owned commerce before expanding to more cities. Our mission is to enable 100 million Indians to participate in circular commerce — unlocking affordability, reducing waste, and helping households earn more from what they already own. If you’d like to share feedback or collaborate, reach out at kata@circlestore.in.

Early-Stage Startup Operator at Freelance, Nov 2024 - Feb 2025 · 4 mos, Mumbai, Maharashtra, India, Working with early-stage (0-1) startups, Jupit and Six Ladders, helping define their unique value proposition, engage with customers, shape their vision, and build go-to-market strategies. Focused on refining business models, solving key operational challenges, and supporting initial growth efforts. Reach out if you're building in the skills development, climate change, or wellness space!

Personal goal pursuit at Career Break, Aug 2024 - Nov 2024 · 4 mos, Mumbai, Maharashtra, After 11 years of high-intensity work—building startups and navigating a rigorous MBA—I took four months to step back, reset, and focus on what truly matters. I dedicated this time to my mom, my grandmom, and my 29-year-old special sister—being present, supporting them, and ensuring their financial future was secure. A big part of this time went into structuring long-term investments and managing their financial setup, creating a strong foundation for the years ahead. Beyond that, I re-discovered my love for Mumbai—soaking in the energy of a city that has rapidly evolved while I was away. Walking its streets, embracing its changes, and reconnecting with its spirit reminded me why it has always felt like home. This was the perfect moment to reflect, realign, and recharge—before diving into the next hopefully 'big' thing I’m building

MBA Candidate at The Tuck School of Business at Dartmouth, Jul 2022 - Jul 2024 · 2 yrs 1 mo, New Hampshire, United States

Associate Director Product | P&L Leader (Mobility Tech) at Swvl, Jan 2022 - Jun 2022 · 6 mos, United Arab Emirates, Pioneered 3 year vision for new SAAS business line focused on city transit operators helping them simplify network planning, pricing and live operations generating $4M monthly within 6 months, expected to grow to $100M by 2025 Developed innovative products (patent pending) such as demand responsive routing, capacity allocator and ETA predictor that led to 22% incremental bookings, 17% margin gains and 95% on-time performance for B2C business Led product/tech due diligence for the corporate development team evaluating 60+ deals over 18 months closing 5 acquisitions in different geographies to generate 40% YoY growth inorganically

Senior Product Manager - Marketplace at Swvl, Jan 2021 - Dec 2021 · 1 yr, United Arab Emirates

Growth Product Manager at Swvl, Jun 2020 - Dec 2020 · 7 mos, United Arab Emirates

Education

Master of Business Administration - MBA, Entrepreneurship/Entrepreneurial Studies, The Tuck School of Business at Dartmouth

Bachelor of Technology (BTech), Electronics and Telecommunication Engineering, Bhartiya Vidya Bhavans Sardar Patel Institute of Technology Munshi Nagar Andheri Mumbai