Cheshta D. profile photo 1 on Tal

Cheshta D.

Partner Manager | OneConsent.ai & ZenceCRM at Easyrewardz Software Services

Bengaluru

5+ years of work experience

Easyrewardz Software Services
May 20251 yr 5 mosPresent

Bengaluru

β€’ Lead strategic partnerships across CRM, e-commerce, technology, cybersecurity, GRC, ERP and consulting ecosystems across APAC, MENA and Africa. β€’ Drive partner-led growth for π™πžπ§πœπžπ‚π‘πŒ - a B2C CRM, Loyalty & Customer Engagement platform helping brands across retail, F&B, hospitality and e-commerce improve retention and customer engagement. β€’ Build and execute partner GTM strategies, including co-selling, referrals, joint solutions, partner enablement and market expansion. β€’ Drive the πŽπ§πžπ‚π¨π§π¬πžπ§π­ partner ecosystem - a DPDP Consent Management Platform helping organizations operationalize privacy through consent management, Data Principal Rights, privacy workflows and audit-ready consent records. β€’ Develop partnerships with privacy consultants, GRC/cybersecurity firms, ERP/CRM partners and technology providers to create joint DPDP implementation opportunities. β€’ Own the partner lifecycle across identification, onboarding, activation, GTM, pipeline development and revenue generation, working closely with Sales, Product and Leadership.
Datahash
Jul 20231 yr 11 mosMay 2025

Bengaluru, Karnataka, India

a. Managed strategic alliances & programs with leading ad platforms including Meta, Google, Snap, and TikTok, along with first-party data and measurement technologies. b. Led client onboarding and end-to-end implementation of Conversion APIs (CAPI), significantly improving data accuracy, attribution, and campaign ROI for clients. c. Partnered with cross-functional teams (product, tech, and account management) to deliver client projects and accelerate adoption of CAPI-led solutions. d. Supported new business acquisition & deal closures by contributing to pitches, proposals, sales presentations and deal closures for SMB clients.
LeadStrategus
Oct 20211 yr 10 mosJul 2023

Bengaluru, Karnataka, India

LeadStrategus is a boutique Sales & marketing consulting firm. We build real sales pipelines, processes, & infrastructure for our customers. We work across the entire Sales & Marketing value chain from hiring, assessment, training, implementing CRM & automation, best practice implementation & change management, and coaching for sales effectiveness. Our Services: Sales Consulting: Identify & rectify gaps in your sales & marketing value chain | Align Target Revenue β†’ Pipeline β†’ Campaigns | Smarketing Hiring β†’ Enablement β†’ CRM & automation implementation β†’ Sales Go-live β†’ Pipeline cycle | Sales training & mentoring | Marketing Excellence: Database, Telemarketing, Lead Generation Engines | Inbound, Content & Social Media Programs Market Advisory & Intelligence: Complex Market Sizing | Market Research & Intelligence | Emerging Tech Market Advisory.

Cheshta’s AI Stack

claude
claude
lovable
lovable
n8n
n8n
perplexity
perplexity
ChatGPT
ChatGPT
Napkin AI
Napkin AI

Education

Great Lakes Institute of Management

PGP in Strategic Digital Marketing, Digital Marketing

Great Lakes Institute of Management

20212021
Banasthali Vidyapith

Master's degree, Biotechnology, Bioinformatics, and Computational Biology

Banasthali Vidyapith

20082 yrs2010

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Headline

Partner Manager | OneConsent.ai & ZenceCRM at Easyrewardz Software Services

About

Partnerships & GTM professional with experience driving partner-led growth in B2B SaaS. Across roles, my strength lies in connecting business objectives with execution, turning partnerships into scalable GTM programs, aligning cross-functional teams, and translating insights into actionable growth levers. I enjoy working on problems where strategy meets execution, especially in areas like: β€’ Partner-led growth & ecosystem strategy β€’ GTM design & activation β€’ Data-driven decision-making β€’ B2B SaaS growth & problem solving Summary of Skills: - Strategic Partnerships and GTM - Sales and business development - Account-based marketing (ABM) framework and execution - Project planning and proposal development - LinkedIn prospecting and lead generation - Demand generation via social media and email outreach - Webinar and virtual event management - Content creation - Market research

Location

Bengaluru

AI stack

claude

lovable

n8n

perplexity

ChatGPT

Napkin AI

Work experience

Partner Manager | OneConsent.ai & ZenceCRM at Easyrewardz Software Services, May 2025 - Present Β· 1 yr 5 mos, Bengaluru, β€’ Lead strategic partnerships across CRM, e-commerce, technology, cybersecurity, GRC, ERP and consulting ecosystems across APAC, MENA and Africa. β€’ Drive partner-led growth for π™πžπ§πœπžπ‚π‘πŒ - a B2C CRM, Loyalty & Customer Engagement platform helping brands across retail, F&B, hospitality and e-commerce improve retention and customer engagement. β€’ Build and execute partner GTM strategies, including co-selling, referrals, joint solutions, partner enablement and market expansion. β€’ Drive the πŽπ§πžπ‚π¨π§π¬πžπ§π­ partner ecosystem - a DPDP Consent Management Platform helping organizations operationalize privacy through consent management, Data Principal Rights, privacy workflows and audit-ready consent records. β€’ Develop partnerships with privacy consultants, GRC/cybersecurity firms, ERP/CRM partners and technology providers to create joint DPDP implementation opportunities. β€’ Own the partner lifecycle across identification, onboarding, activation, GTM, pipeline development and revenue generation, working closely with Sales, Product and Leadership.

Growth Associate - Strategic Partnerships at Datahash, Jul 2023 - May 2025 Β· 1 yr 11 mos, Bengaluru, Karnataka, India, a. Managed strategic alliances & programs with leading ad platforms including Meta, Google, Snap, and TikTok, along with first-party data and measurement technologies. b. Led client onboarding and end-to-end implementation of Conversion APIs (CAPI), significantly improving data accuracy, attribution, and campaign ROI for clients. c. Partnered with cross-functional teams (product, tech, and account management) to deliver client projects and accelerate adoption of CAPI-led solutions. d. Supported new business acquisition & deal closures by contributing to pitches, proposals, sales presentations and deal closures for SMB clients.

Smarketing Consultant at LeadStrategus, Oct 2021 - Jul 2023 Β· 1 yr 10 mos, Bengaluru, Karnataka, India, LeadStrategus is a boutique Sales & marketing consulting firm. We build real sales pipelines, processes, & infrastructure for our customers. We work across the entire Sales & Marketing value chain from hiring, assessment, training, implementing CRM & automation, best practice implementation & change management, and coaching for sales effectiveness. Our Services: Sales Consulting: Identify & rectify gaps in your sales & marketing value chain | Align Target Revenue β†’ Pipeline β†’ Campaigns | Smarketing Hiring β†’ Enablement β†’ CRM & automation implementation β†’ Sales Go-live β†’ Pipeline cycle | Sales training & mentoring | Marketing Excellence: Database, Telemarketing, Lead Generation Engines | Inbound, Content & Social Media Programs Market Advisory & Intelligence: Complex Market Sizing | Market Research & Intelligence | Emerging Tech Market Advisory.

Education

PGP in Strategic Digital Marketing, Digital Marketing, Great Lakes Institute of Management

Master's degree, Biotechnology, Bioinformatics, and Computational Biology, Banasthali Vidyapith