Headline

Principal Product Designer at Bright Money

About

I’m a human-centered Product designer with over 4+ years of expertise in building interactive experiences. I enjoy working with both technology and people. As a designer, I am capable of learning and adapting in-demand ways of working, skills, and industries so as long as I am solving meaningful problems that are simple and persuasive. In my work environment, I foster a diverse and inclusive culture and build authentic relationships with my colleagues.

Location

Bengaluru

AI stack

antigravity

claude code

codex

Work experience

Principal Product Designer at Bright Money, Apr 2026 - Present · 8 mos, Bengaluru, Karnataka, India

Senior Product Designer at Bright Money, Jan 2023 - May 2026 · 3 yrs 5 mos, Bengaluru, Karnataka, India, Awarded as 🏆: “Bold & Beautiful” _______________________ Recognized for Product thinking, clean execution, and beautiful, revenue-driving design across Bright’s Credit building and Affiliate Market Place _______________________ About work I led high-impact design initiatives across Bright’s credit-building & Affiliate Market Place. Drove strategic 0→1 product experiences, working closely with cross-functional teams to align design, business, and user goals. I design for key problem spaces across the user lifecycle — Onboarding, Activation, Retention, and Monetization — with a strong focus on Financial Wellness, Conversion-Led Growth, and Scalable Systems. My work balances business impact with User trust, enabling high ARPU, improved retention, and long-term product adoption. _______________________ Key Accomplishments Credit builder - Bright Builder, Rent Reporting & Bill Reporting ⟡ Designed product opt-in flow with $2 ARPU ⟡ 22% opt-in rate, contributing $840K in incremental revenue ⟡ Improved overall product net conversion Discover (Affiliate Marketplace) ⟡ Designed & launched a curated, FOMO-led affiliate offers market place driving $1.2M revenue ⟡ Drove $1.2M revenue with 8x MoM growth (from $19K to $152K) ⟡ Achieved 60% active usage, with 20% conversion among engaged users ⟡ Established a new revenue stream within a short time post-launch Subscription Management (Bill Saver) ⟡ Designed an add-on product helping users cancel unused subscriptions ⟡ Drove 20% opt-in, $0.58 ARPU, and $27K MoM revenue ⟡ Add on product over main monetization and other credit building products Phoenix Design System - Bright Money 3.0 ⟡ Co-led creation of a scalable, reusable design system ⟡ Enabled faster builds, lower dev cost, consistent UX across products ⟡ Whole new modern UI for an older design system with Global standards

Health and well-being at Career Break, Jul 2022 - Nov 2022 · 5 mos, Bengaluru, Karnataka, India, 👨‍👧‍👧 Spent time with family & friends 🤹🏻‍♀️ Upskill & Personal growth 🥰 Mental health & well-being ⚡ Re-energise and grow

Senior Product Designer at Amby - Intelligent OKR software, Jan 2022 - Jun 2022 · 6 mos, Banglore, As the founding design member of Amby which is an OKR strategy software for a growth stage company, I was responsible for leading the product design along with a designer, The following are some of my notable achievements: ✦ Established and led design strategy, vision, roadmap, and execution of the Amby mobile app. Conducted user tests at each stage in a fast-paced, iterative cycle to improve designs, which in return enhanced the on-the-go check-in experience of OKR Initiatives. ✦ Designed low-high fidelity prototypes, and advanced visual design for Amby product marketing site. Enhanced product offerings, features, and signup rates by collaborating with stakeholders and engineers.

Product Designer at DesignString - UX Agency, Jan 2020 - Jan 2022 · 2 yrs 1 mo, Bangalore, While at this mid-stage startup, I worked on several projects as part of design partnership that included Bookmyshow, Rapido Bike Taxi Pinelabs, and Onesky. ✦ Conceptualized, designed, and advocated for rewards and signup services for 30 million users. Led workshop and helped prioritize design alongside two other designers and three engineers. ✦ Spearheaded, enhanced, and designed the fare estimator to get an estimate for a Rapido ride, which increased the ride-booking rate by 12%. Advanced design system by partnering closely with designers and engineers. ✦ Designed and prototyped the end-to-end user journey for the Onesky drone registration web portal and Drone flight plan app. Implemented A/B testing, usability testing, and log data to improve experiences.

Product Designer at YML, Apr 2018 - Dec 2019 · 1 yr 9 mos, Bengaluru Area, India, ✦ Established and led the design, end-to-end user journey for the LECET business news service used by laborers to stay up to date on regional-national construction news. ✦ Conceptualised, explored, and designed MEP Go app logo and identity ✦ Collaborated, supported, and coordinated dev handoff and visual testing for projects such as Universal Music Group, Siebel scholar, C3.ai, and Hill-Rom

Education

Bachelor of Engineering - BE, Mechanical Engineering, Mangalore Institute of Technology and Engineering, Mangalore, India