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Chandan Shetty

Digital Strategist | Brand partnership and Alliance| Performance Marketing | Data-Driven Growth| App store optimization | search engine optimization

Bengaluru

1+ year of work experience

Jupiter Money
Jan 20265 mosMay 2026

Managed affiliate marketing and partnership operations for brands onboarded on Jupiter Marketplace. Coordinated with affiliate partners and publishers for campaign execution, reporting, validations, and issue resolution. Monitored campaign performance, traffic quality, onboarding trends, and conversion metrics to identify optimization opportunities. Worked on AppsFlyer attribution tracking, campaign reviews, reconciliation, and publisher-level analysis. Prepared campaign performance reports and shared insights with internal stakeholders. Reviewed campaign discrepancies, validation issues, and payout tracking with strong attention to detail. Worked closely with account management and internal operations teams to ensure smooth campaign delivery. Assisted in identifying unusual spikes and drops in campaign performance and reported findings to relevant teams. Managed multiple partner accounts simultaneously while maintaining reporting accuracy and operational efficiency.
Mobile Premier League (MPL)
Sep 20253 mosNov 2025

Assisted in App Store Optimization (ASO) activities to improve app visibility, rankings, and organic installs. Conducted keyword research and competitor analysis to identify growth opportunities and market trends. Tracked app performance metrics and prepared reports on keyword rankings, downloads, and visibility. Worked with marketing and content teams to optimize app metadata, descriptions, and creatives. Supported SEO activities including on-page optimization, keyword mapping, and performance monitoring. Analyzed competitor campaigns, app positioning, and category trends to support optimization strategies. Maintained regular reporting and documentation for ASO and SEO performance tracking. Assisted in identifying growth opportunities through data analysis and market research.
Mobile Premier League (MPL)
Sep 20253 mosNov 2025

Banglore

Valueleaf Services (India) Pvt. Ltd.
Oct 20241 yrSep 2025

India

Chandan’s AI Stack

claude
claude
gemini
gemini
openai
openai

Education

St Francis Degree College

20195 yrs2024
St. Francis College

Bachelor of Business Administration, Business Administration and Management, General

St. Francis College

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Headline

Digital Strategist | Brand partnership and Alliance| Performance Marketing | Data-Driven Growth| App store optimization | search engine optimization

About

Digital Strategist | Performance Marketing | Data-Driven Growth As a Digital Strategist at Value Leaf, I specialize in performance marketing, publisher relationship management, and data-driven strategy optimization. My expertise lies in analyzing campaign performance, identifying growth opportunities, and implementing strategic initiatives to maximize brand impact. Passionate about digital growth and innovation, I am always exploring new ways to enhance engagement, scale campaigns, and deliver data-backed marketing success. Let’s connect and discuss how performance-driven marketing can elevate your brand!

Location

Bengaluru

AI stack

claude

gemini

openai

Work experience

Partnerships and alliance at Jupiter Money, Jan 2026 - May 2026 · 5 mos, Managed affiliate marketing and partnership operations for brands onboarded on Jupiter Marketplace. Coordinated with affiliate partners and publishers for campaign execution, reporting, validations, and issue resolution. Monitored campaign performance, traffic quality, onboarding trends, and conversion metrics to identify optimization opportunities. Worked on AppsFlyer attribution tracking, campaign reviews, reconciliation, and publisher-level analysis. Prepared campaign performance reports and shared insights with internal stakeholders. Reviewed campaign discrepancies, validation issues, and payout tracking with strong attention to detail. Worked closely with account management and internal operations teams to ensure smooth campaign delivery. Assisted in identifying unusual spikes and drops in campaign performance and reported findings to relevant teams. Managed multiple partner accounts simultaneously while maintaining reporting accuracy and operational efficiency.

Search Engine Optimization Specialist at Mobile Premier League (MPL), Sep 2025 - Nov 2025 · 3 mos, Assisted in App Store Optimization (ASO) activities to improve app visibility, rankings, and organic installs. Conducted keyword research and competitor analysis to identify growth opportunities and market trends. Tracked app performance metrics and prepared reports on keyword rankings, downloads, and visibility. Worked with marketing and content teams to optimize app metadata, descriptions, and creatives. Supported SEO activities including on-page optimization, keyword mapping, and performance monitoring. Analyzed competitor campaigns, app positioning, and category trends to support optimization strategies. Maintained regular reporting and documentation for ASO and SEO performance tracking. Assisted in identifying growth opportunities through data analysis and market research.

App store optimization at Mobile Premier League (MPL), Sep 2025 - Nov 2025 · 3 mos, Banglore

Digital Strategist |Affiliate marketing at Valueleaf Services (India) Pvt. Ltd., Oct 2024 - Sep 2025 · 1 yr, India

Education

St Francis Degree College

Bachelor of Business Administration, Business Administration and Management, General, St. Francis College