Headline

Innovative Content Freelancer | Driving Positive Change Through Storytelling

About

Results-oriented and adaptable Product & Growth Strategist with extensive experience in both freelance and full-time environments. I specialise in scaling startups by optimising product lifecycles and enhancing the entire CX journey. My approach involves leveraging both industry standard as well as upcoming technologies to streamline workflows, accelerate project delivery, and unlock new efficiencies. With a proven ability to lead and manage both remote and in-house teams, I excel at transforming complex challenges into actionable, data-driven strategies that deliver measurable growth. I'm passionate about projects that not only create impact, but also try to push the boundaries of what has been done in the market and I am always open to connecting. Reach out for your next fun project!

Location

Greater Bengaluru Area

AI stack

aistudio

antigravity

claude

gemini

midjourney

Stable Diffusion

Work experience

Freelance Marketing at BruWrites, 2022 - Present · 4 yrs 10 mos, As a freelance content strategist, I provide end-to-end content solutions that build brand authority and deliver measurable results. I partner with diverse clients across fintech, healthcare, agritech, and e-commerce to transform their content ecosystems. I also help clients with CMS organisation (Strapi, WebFlow, Wix, WordPress, etc), as well as establish AI-assisted pipelines to make tasks and workflows more efficient when managing teams.

Marketing Generalist at POP, Feb 2026 - Aug 2026 · 7 mos, Bengaluru, Worked on copywriting for POP's CRM and established brand guidelines with a solid content style guide to establish POP's voice, both internally and externally

Freelance Content & Marketing Specialist at BruWrites, Jun 2023 - Jul 2026 · 3 yrs 2 mos, Navi Mumbai, Maharashtra, India, As a freelance content strategist, I provide end-to-end content solutions that build brand authority and deliver measurable results. I partner with diverse clients across fintech, healthcare, agritech, and e-commerce to transform their content ecosystems. My areas of expertise include: 🔹 Strategic Content Development: Crafting everything from UX copy and SEO-driven articles to comprehensive marketing strategies and brand style guides. 🔹 Measurable Audience Growth: Proven ability to ideate and execute innovative campaigns. One key achievement includes developing a social media strategy that resulted in a 300% increase in engagement, reach, and shares over client benchmarks. 🔹 AI-Enhanced Workflow: I leverage AI for deep keyword research and content optimization, which allows me to focus on high-level strategic planning and creative execution for my clients. 🔹 Business Development: I help businesses grow by crafting compelling pitches, defining networking practices, and building long-term growth strategies. Key Projects & Proficiencies: Successfully delivered projects for: GEM, NittyGritti, Pineapple Design, BRISKPE, Atrium Lab, CanadianSIM, and Pattri. Tools: Figma, Google Analytics, Hootsuite, After Effects, Screaming Frog SEO, Notion, Gemini, and more. If you're looking for a content partner who blends creative execution with data-driven strategy, I'd love to connect!

Content Manager and Designer (UX, social media, blogs) at Pineapple, Mar 2022 - May 2023 · 1 yr 3 mos, Mumbai, Maharashtra, India, As the sole Content Manager, I single-handedly developed and executed the company's entire content strategy, encompassing social media, SEO, brand copywriting, and UX writing. Achieved a 300-500% improvement across all social media KPIs by creating and implementing a new, data-driven engagement strategy from the ground up. Led content initiatives for key startup clients like NittyGritti and The Mood Space, delivering high-impact work that was crucial to their brand development and market entry. Successfully managed the responsibilities of four distinct content roles simultaneously, demonstrating adaptability and a commitment to delivering excellence under pressure.

Host and founder at Nandemo Podcast, Jul 2020 - Mar 2023 · 2 yrs 9 mos, Mumbai, Maharashtra, India, Launched Nandemo Podcast from the ground up, growing it to 500 subscribers across two channels within the first year. Successfully garnered over 20k combined views by creating engaging content on life, movies, and anime. Collaborated with guests to provide diverse perspectives, even though they may not have been high-profile. My journey with Nandemo epitomizes my ability to build connections with a dedicated audience and drive growth in a competitive space. Fun fact: Nandemo means 'Anything and everything' https://anchor.fm/weeb101 https://youtube.com/channel/UCOiZMRaEOt8VPrrKd1YHsMQ

Founder at Shougaiwa, Dec 2018 - Sep 2022 · 3 yrs 10 mos, Mumbai Area, India, Shougaiwa was a passion project, exploring the possibilities of Asian ingredients in everyday Indian households. The brand reached 4 stores across India, multiple events, and festivals, sending deliveries nationwide. Unfortunately, COVID lockdowns disrupted the supply chain, leading to the venture's end. My time at Shougaiwa was filled with valuable lessons in sales, in-person selling, supplier negotiations, product placement, and knowing when to pivot. It’s a testament to my spirit to always do something new and fun as well as my ability to adapt to unexpected challenges.

Education

Bachelor's of Mass Media, Mass Communication/Media Studies (Advertising specialization), South Indian Education Societys College of Arts Science and Commerce

D.A.V Kharghar

Public links

youtube.com: https://youtube.com/@nandemolasttake

briewrites.netlify.app: https://briewrites.netlify.app/