---
title: "Binay Y. - Design Team Lead in Bengaluru | Tal"
description: "Meet Binay Y., Product Designer | Design Lead, Enterprise SaaS & Retail Media | Healthcare based in Bengaluru."
image: "https://tal.club/meet/binay-y/share-image"
---

# Binay Y\. on Tal

## Headline

Product Designer \| Design Lead, Enterprise SaaS & Retail Media \| Healthcare

## About

I help teams turn ambiguous problems into shipped products\. With 9\+ years spanning UX design, product strategy, and cross\-functional delivery, I bridge the gap between user research and business outcomes — across retail media, enterprise platforms, and healthcare technology\. My background: leading end\-to\-end product initiatives from insight to shipped feature, partnering with engineering and business stakeholders to prioritise roadmaps, define requirements, and ship measurable results\. I've driven a 20% lift in checkout conversion and a 12\.5% increase in cart value on a self\-initiated feature, reduced production time by 45% through process automation, and delivered 25\-60% improvements in user satisfaction across multiple platforms\. Product Manager & Designer with 10\+ years building enterprise\-scale products, design systems, and high\-performing design teams\. I blend product strategy, user\-centered design, and design systems thinking to solve complex business problems\. \*\*What I do:\*\* • Product Design & Strategy: Led end\-to\-end product design for enterprise retail platforms \(Shop by Job: 15% checkout conversion lift, 12% cart value increase\) • Design Systems Leadership: Built and scaled Lowe's Media Network design system \(600\+ brands, 200\+ components, WCAG 2\.1\-compliant, 30% faster handoff\) • Design Systems & Ops: Architected Gen AI\-powered design automation tools \(Figma plugins\) reducing production time by 80% • Team Leadership: Manage 10\+ designer teams; mentored 60\+ designers; established design methodology and quality standards \*\*Background:\*\* UX Designer → Product Designer → Product Manager, across retail media, enterprise SaaS, healthcare, and consumer brands \(Lowe's, Omnicom, Indegene\)\. Currently managing creative delivery for Johnson & Johnson pharma campaigns at Indegene, prototyping Design Ops platform\. \*\*Skills:\*\* Product Strategy, UX/UI Design, Design Systems \(Figma SME\), Design Leadership, User Research, Cross\-Functional Collaboration, Agile, Data\-Driven Design\. Open to Product Manager, Product Designer, and Design Lead roles at GCCs in Bangalore\. Currently exploring Product Manager and Associate PM roles where product strategy, user insight, and execution intersect\. Comfortable owning ambiguity — from writing PRDs to running research to shipping features that move real metrics\. Tools: Figma, Jira, Miro, Adobe Creative Suite, Agentic AI \(Cluaade Cowork\) / Generative AI, automation, and Vibe Coding & Rapid prototyping\. Open to Product Manager, Associate Product Manager, and Digital Product Manager roles in Bangalore\.

## Location

Bengaluru

## Work experience

Design Team Lead at Indegene, Jun 2026 \- Present · 3 mos, \- Own creative delivery for the Johnson & Johnson healthcare account end to end briefing, design review, quality, and stakeholder coordination across regulated, compliance\-reviewed content\. Lead design team delivering creative assets and regulatory content for J&J Pharma congress events and campaigns\. Manage creative briefs, design quality, brand compliance, and stakeholder coordination across 10\+ high\-stakes industry events \(100\+ assets per event in regulated healthcare environment\)\. Prototyping Design Ops platform to optimize team workflows, reduce design\-to\-delivery turnaround, and improve production efficiency across teams\. Introduced AI\-assisted production steps and design governance to streamline regulatory content delivery while maintaining compliance standards\.

Senior UX / Product Designer at Lowe's India, Mar 2024 \- Jun 2026 · 2 yrs 4 mos, India, \- Owned end\-to\-end UI and visual design for Shop by Job, a feature that contributed to a 20% increase in checkout conversion and a 12\.5% increase in average cart value\. \- Scaled a basic Figma template repository into a governed enterprise design system with documented specifications, supporting 600\+ retail media brands and reducing inconsistency across Lowe's\.com and Lowe's Media Network\. \- Built an internal Figma plugin that cut a repetitive production task from \~60 minutes to 10, reducing overall creative turnaround from brief to delivery by 50%\. \- Owned end\-to\-end visual design for Pro Central and led a zero\-to\-one redesign of the Lowe's Media Network website, working in agile sprints alongside Product and Engineering\. \- Set design direction across an 18\-designer team spanning Lowe's\.com and Retail Media, partnering directly with Product Managers, Engineering, and Directors on data\-driven, enterprise\-scale products\. \- Designed the concept for an enterprise project\-management platform, inspired by Buildertrend and Procore, that moved into production\. \- Recognised with the Lowe's Excellence Award \(Hackathon\) and two Team Excellence Awards\.

Senior UX/UI Designer at Omnicom Media Group India, Dec 2022 \- Mar 2024 · 1 yr 4 mos, Bengaluru, Karnataka, India, \- Art directed global consumer brand campaigns for BMW, McDonald's, Sony Pictures, Bacardi, Pedigree, Ariel, and Google \(YouTube\), delivering multi\-platform digital work\. \- Directed the Guardian's Shields healthcare brand redesign, combining visual design and usability testing to increase site engagement by 50%\. \- Built Omnicom's first in\-house creative team, establishing design methodology and component libraries that reduced external agency dependency by 40%\. \- Mentored junior and mid\-level designers and presented creative strategy to 60\+ designers and senior stakeholders\.

Visual Designer at Flatworld Solutions, Mar 2022 \- Dec 2022 · 10 mos, Bengaluru, Karnataka, India

Layout Designer at BridgeTower Media, Mar 2022 \- Dec 2022 · 10 mos

## Education

Bachelor of Commerce \- BCom, Business/Commerce, General, Sikkim Manipal University \(SMU\)

Diploma of Education, Human Computer Interaction, Nptel

[View the original profile](https://tal.club/meet/binay-y)

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