Headline

Business Growth Consultant | 20+ Brands | Growth Strategy • Market Expansion • Go-to-Market • Sales & Distribution | Startups • D2C • B2B • FMCG

About

I'm passionate about helping businesses grow by combining customer understanding, marketing strategy, data, and execution. Over the past 2+ years, I've worked with 20+ B2B and D2C brands across Healthcare, Real Estate, Education, SaaS, FMCG, Fashion, and IT, developing growth-focused marketing initiatives that support customer acquisition, brand visibility, and business objectives. My experience spans performance marketing, market research, competitor analysis, SEO, content strategy, and marketing analytics using Google Ads, Meta Ads, LinkedIn Ads, GA4, Google Tag Manager, and Looker Studio. What motivates me most is solving business problems—not just running campaigns. I enjoy understanding customer behavior, identifying growth opportunities, building go-to-market strategies, and using data to make better marketing decisions. Alongside my professional journey, I'm building TheBrandExia, a business growth consulting venture. Working on both client engagements and my own venture has strengthened my understanding of business strategy, brand positioning, go-to-market planning, and growth beyond marketing execution. I'm currently focused on building my career in Growth Marketing and Product Marketing, while continuously expanding my expertise in customer acquisition, marketing analytics, experimentation, AI-powered marketing, and business strategy. Core Areas of Expertise • Growth Marketing • Product Marketing • Customer Acquisition • Go-to-Market Strategy (GTM) • Performance Marketing • Marketing Analytics • Market Research & Competitive Analysis • SEO & Organic Growth • Google Ads | Meta Ads | LinkedIn Ads • GA4 | GTM | Looker Studio I'm always open to connecting with professionals who enjoy discussing marketing, product strategy, business growth, and innovation.

Location

Bengaluru

AI stack

claude

gemini

Blackbox AI

Canva Magic Studio

ChatGPT

Gamma

Work experience

Marketing specialist at Wiz For Biz Creative, Apr 2024 - Apr 2026 · 2 y, Bengaluru, Karnataka, India, Conducted market, competitor and company research across multiple industries using public and secondary sources to understand market trends, competitors and business opportunities. • Analyzed market and business information to support marketing strategy, product positioning and go-to-market initiatives across client projects. • Monitored campaign performance and customer acquisition metrics to evaluate results, identify areas for improvement and support marketing decisions. • Reviewed campaign data and reports to ensure accuracy and consistency before sharing performance findings with clients and internal teams. • Developed website, SEO, email and campaign content across multiple client accounts, adapting messaging to different audiences, industries and marketing objectives. • Researched and developed website content including articles, service pages, meta titles, descriptions, landing-page copy and advertising content. • Used search performance and website analytics to evaluate content performance, identify opportunities and support website optimization. • Supported brand positioning, product listings and packaging development, working with clients and vendors to translate product and market requirements into marketing materials. • Worked with clients, internal teams and external vendors to coordinate deliverables, resolve issues and keep projects on schedule. • Used GenAI tools to support research, content development, information synthesis and day-to-day marketing workflows.

Marketing Intern at Big cola, May 2023 - Oct 2023 · 6 mos, Conducted market research and competitor analysis to identify high-potential revenue channels and inform go-to-market strategy. Assisted in launching targeted digital ad campaigns; managed vendor relationships to ensure timely delivery of marketing assets.

Education

Digital Marketing Executive Program, Digital Marketing, Indian Institute of Management, Indore

Master of Business Administration - MBA, MARKETING & HR, bangalore university