Bharti Ruhil

6+ years of work experience

Feb 20269 mosPresent

United States

Jul 20259 mosMar 2026

Mar 20241 yr 2 mosApr 2025

Gurugram, Haryana, India

● Led a team of 3 content writers and designers, contributing 166% revenue growth through strategic product marketing initiatives. ● Developed go-to-market strategies for 10+ major feature launches, leveraging social media, email, webinars, and partner marketing. ● Drove 32% open rates and 2x industry-average CTR for the company newsletter, increasing feature adoption and customer engagement. ● Spearheaded a website revamp, improving the conversion rate from 0.9% to 2% by refining brand messaging and optimizing the user journey. ● Launched multi-channel growth campaigns (BFCM, ABM), building a $250K+ MRR pipeline. ● Increased MoM social-to-website traffic by 30% and grew the LinkedIn audience by 40%. ● Strengthened partner marketing efforts, securing 5 accounts with a total of $60K MRR. ● Created compelling sales enablement materials, driving a 65% increase in new user growth and a 6.7x increase in engagement time.

Feb 202311 mosDec 2023

Hybrid

- Secured a major $20MN deal (at DITAWORLD'23) through effective planning and execution of events (e.g. Adobe DITAWORLD, LAVACON, TEKOM) - Successfully launched account-based marketing campaigns resulting in 600+ leads from target accounts and 400+ leads from must-win accounts - Executed diverse digital campaigns (Content Syndication, Partnerships, Email, and Social Media), resulting in a $30M+ pipeline and a 67% LinkedIn follower increase - Effectively implemented the GTM strategy for AEM Guides' new AI features, collaborating with the Principal Product Marketing Manager - Led the development of impactful sales team materials for AEM Guides, including customer spotlights, competitive battlecards, newsletters, social media content, event kits, etc