Headline

Product @ GoodScore | Nykaa | ZS | IIT Patna

About

Product Manager with 5 years building AI-led, data-driven consumer products across fintech, e-commerce, and edtech. Currently a Product Manager at GoodScore (Rupicard) - deployed 10+ agentic AI workflows cutting analytics bandwidth to zero, scaled loan applications 4x, lifted in app retention by 9-15%, and shipped a lifecycle notification framework improving M1 retention by 18%. Previously at Nykaa, built Product Listing Ads 0→1 into a ₹120+ Cr AdTech revenue line, launched a self-serve Campaign Manager, and led ML-driven personalisation across PLP, PDP, and Cart, driving 2% conversion and 4% GMV uplift. Strengths: GenAI and agentic workflows, funnel optimisation, AdTech monetisation, recommendations, clickstream and experimentation infra, and lifecycle CRM across push, WhatsApp, SMS. IIT Patna alum; Rising Star at Teachmint, Town Hall awardee at Nykaa.

Location

Greater Bengaluru Area

AI stack

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Work experience

Product Manager at GoodScore (Rupicard), Dec 2025 - Present · 9 mos, Bengaluru, Karnataka, India, - Set up 10+ agentic AI workflows for RCA, analytics, dashboarding, and wireframing - reduced analytics bandwidth usage by 100% - Scaled loan applications by 400% and revenue by 240% through eligibility-led offer placement, and a full-funnel communication orchestrator spanning push, WhatsApp, and in-app nudges - Reduced onboarding funnel drop-off by 12% and cut D1 uninstalls by 15% through product-led fixes across OTP screen, consent form, buy service screen and post onboarding activation flows - Lifted same-day BBPS bill-payment activation by 9% and M1 activation by 15% via a combined in-app nudges + push-WhatsApp-SMS activation stack for newly-fetched bills - Designed a 4-theme full-lifecycle notification framework for Payment Due Date (anchor → nudge → action → alert), improving M1 bill-payment retention by 18%

Product Manager - 2 at Nykaa, Apr 2025 - Dec 2025 · 9 mos, On-site, AdTech and Ad Serving Layer

Product Manager - 1 at Nykaa, Jun 2023 - Mar 2025 · 1 yr 10 mos, Gurugram, Haryana, India, Unlocking Analytics, Recommendation, Segmentation, Widgetization and Experimentation use cases scalably.

Associate Product Manager at Nykaa, Mar 2023 - May 2023 · 3 mos, On-site

Product Analyst at Teachmint, Feb 2022 - Feb 2023 · 1 yr 1 mo, Bengaluru, Karnataka, India, In depth Product, Marketing, Sales and Operational Analytics experience

Decision Analytics Associate at ZS, Jun 2021 - Feb 2022 · 9 mos, Pune Division, Maharashtra, India, Devised GTM strategies through in depth oncological market research for a multibillion dollar pharma client.

Convenor, Music Club at Music Club IIT Patna, Aug 2018 - Apr 2021 · 2 yrs 9 mos, Patna Area, India, Co-founded the 1st music room of IITP and introduced regular events to the calendar

Education

Bachelor of Technology, Mechanical Engineering, Indian Institute of Technology, Patna

12th, Saraswathi Vidyanikethan Elamakkara, Kochi