Headline

VP Product at smallcase & Tickertape | Fintech | Multi-Product Leadership | Growth, Monetization & 0→1 | ex-VC | IIT Bombay, IIM Bangalore

About

Product leader building multi-product investing platforms at scale across smallcase & Tickertape. 10+ years of experience building and scaling multi-product investment platforms serving millions of retail investors. I lead product across smallcase (Model Portfolios, Mutual Funds, Platform Experience) and Tickertape (Investment Research, US Investing, Digital Gold), owning strategy, monetization, activation, engagement and long-term product direction. My work spans broker-agnostic execution platforms, multi-asset investing, large-scale API ecosystems, subscription engines, monetization systems, growth loops, reliability engineering and 0→1 product development. I partner closely with engineering, design, analytics, BD & compliance to deliver high-quality, high-scale investing experiences built for millions. Previously, I worked in venture investing across consumer internet, fintech and enterprise, which shaped my analytical and decision-making approach and strengthened my customer-backward product intuition. Focus areas & strengths: • Multi-product leadership across equities, mutual funds, global investing & research • Platform thinking, broker integrations & execution architecture • Subscriptions, monetization, packaging & paywalls • Funnel & UX optimization for activation, engagement & retention • Growth systems including SEO, content-led growth & product-led loops • 0→1 product development and new business building • Leading cross-functional orgs across engineering, design, analytics & BD I enjoy solving complex problems at the intersection of investing, data, technology and user behaviour, and building high-ownership product teams that scale meaningful consumer products.

Location

Bengaluru

Work experience

Vice President - Product at Tickertape, Apr 2023 - Present · 3 yrs 5 mos, Bengaluru, Karnataka, India, Leading product for US investing, investment research, and Digital Gold for India's leading stock-research & portfolio-insights platform used by 6M+ users. • Launched US investing on the platform, India's 1st GIFT/IFSC compliant omnibus broker account for users. • Led subscription and monetization initiatives including pricing and paywall improvements. • Improved subscription conversion and long-term retention through funnel and UX enhancements. • Launched Digital Gold as a new investing category with strong early traction. • Drove organic user growth through SEO, product-led content systems and scalable discovery frameworks. • Built core engagement features including portfolio tracking, alerts and AI-driven insights.

Vice President - Product at smallcase, Apr 2021 - Present · 5 yrs 5 mos, Bengaluru, Karnataka, India, Leading product for India & US Model Portfolios, Mutual Funds, and platform experience for India’s leading wealth-tech platform used by 10M+ retail investors. • Lead product for US and India Model Portfolios, Mutual Funds and the platform experience. • Oversee a broker-agnostic execution system powering multi-asset investing journeys at national scale. • Strengthened onboarding, activation and compliance-driven KYC flows through UX and systems improvements. • Shipped Mutual Fund Model Portfolios with unified, investor-centric workflows. • Improved transaction reliability and execution consistency across asset classes. • Partnered on strategic initiatives including the company’s entry into asset-management capabilities. • Built organisation-wide frameworks for LTV, retention, cohorts and key product health metrics. • Lead a multi-pod product organisation across engineering, design, analytics, BD and compliance.

Founding team at GetVantage, Sep 2019 - Oct 2020 · 1 yr 2 mos, Mumbai Metropolitan Region, GetVantage is India’s first Revenue-Based Financing platform; providing growth capital to India’s emerging businesses, without founders having to dilute equity. The data-driven platform provides capital that’s recovered as small shares of future revenues. • Built core systems for revenue-based financing including LOS & LMS. • Developed automated collections engine integrated with merchant sales behaviour. • Worked closely with leadership on product, credit, data & fundraising initiatives.

Investment Manager, Capital18 at Network18 Media & Investments Limited, Jun 2017 - Sep 2019 · 2 yrs 4 mos, Mumbai Metropolitan Region, • Founding investment manager of Capital18- Investment arm of Network18 Group. Instrumental in setup of the investment vehicle. • Led investment of 6M $ in Infibeam, a public listed(MCAP~800M $) B2B payment gateway & e-commerce SAAS business. • Led 3 M$ Pre-IPO investment in SMC Global (Current MCAP ~150M $) , stock broker & lending conglomerate (IPO in 2021). Strategised and Led partnership strategy to drive business across SMBs & start-ups for digital businesses of Network18.

Manager, Investment team at Brand Capital at Bennett Coleman and Co. Ltd. (Times Group), May 2017 - May 2017 · 1 mo, Mumbai Metropolitan Region, 1/4 investment analysts pan India to be promoted to manager for the FY 2017-2018 for exceptional performance

Deputy Manager, Investment team at Brand Capital at Bennett Coleman and Co. Ltd. (Times Group), Jun 2015 - Apr 2017 · 1 yr 11 mos, Mumbai Metropolitan Region, • Sourced and led 4M $ investment in - Weddingz.in (Platform for wedding venue booking); exit via Acquisition by Oyo. • Financial analysis, due diligence and deal sourcing across 10+ deals with value crossing 30M $+ between 2015-17.

Education

PGDM (MBA), Business Administration and Management, General, Indian Institute of Management Bangalore

B.Tech., Mechanical Engineering, Indian Institute of Technology, Bombay