Headline

Product Designer | SaaS & Language Tech | Designing for complex products & workflows

About

I'm a product designer with 3+ years of experience, mostly in SaaS — edtech, fintech, language technology, and a few things in between. Right now I'm at The Bigword, leading the first full redesign of WordSynk — a platform that powers interpreter bookings for the UK Ministry of Justice, among other enterprise clients. Three very different types of users, one platform, zero margin for confusion. It's the kind of problem I find difficult to put down. What I care about most is the reasoning behind a design — not just whether it looks right, but whether it solves the right thing. I check feasibility with developers before locking anything down, run usability research myself when the situation calls for it, and try to understand the business constraint before picking up Figma. My background is in computer science, which means I tend to understand how things are built, not just how they should look. That helps in rooms where design and engineering need to actually agree on something. I've worked across interior design, edtech, fintech, 3D printing, background screening, and language tech — across agency and product settings both. The industry changes. The process doesn't. Outside work, I co-authored a research paper published at IEEE ICSES 2022 — on a decentralised organ and blood donation platform. UX research for something that actually matters is a different kind of challenge. Currently open to product design roles — remote or in the NCR, or internationally. If the problem is interesting and the team is honest, I want to hear about it. 📩 ayushiiatwork@gmail.com

Location

Greater Delhi Area

AI stack

claude

lovable

notion

openai

ChatGPT

Figma Make

Work experience

Product Designer at thebigword, Mar 2025 - Present · 1 yr 8 mos, Pune District, Maharashtra, India, - Leading the first full UX and visual redesign of WordSynk — a language services platform used by the UK Ministry of Justice and 20,000+ linguists globally. - Designing across three distinct user types on one platform: enterprise clients placing orders, interpreters accepting assignments, and internal ops teams managing it all. The challenge is keeping each experience coherent without letting them bleed into each other. - Work end-to-end — user story intake from the DevOps board, problem discussion with the Product Owner before touching Figma, and stakeholder presentations before anything goes to build. Check feasibility with engineering before locking designs. Extend the existing Figma component library for new features without breaking what already works.

Product Management Intern at Nishtya Infotech, Jul 2024 - Dec 2024 · 6 mos, Agra, Uttar Pradesh, India

UI/UX Designer at Datart Infotech, Apr 2023 - Feb 2025 · 1 yr 11 mos, Pune District, Maharashtra, India, - Designed end-to-end for multiple client products across edtech, fintech, and IT — from discovery through to shipped product. - Ran usability research independently across moderated 1:1 sessions, screener surveys, and heuristic evaluations. Fed findings directly back into design decisions rather than into a report nobody reads. - Coordinated a cross-functional team of designers and developers through Agile sprints in Figma and Miro. Consulted directly with clients before starting any design work — which meant fewer revision cycles and fewer surprises.

Associate UX Designer at Factorshub Solutions, Oct 2022 - Jan 2023 · 4 mos, Remote, - Redesigned onboarding and candidate verification flows for FactSeal, a background screening Android app. - Started with a UX audit to identify where users were dropping off, then redesigned those flows specifically. Worked directly with the CTO — shipped multiple features updates within a 3-month contract.

Education

Product Management Nano Degree Program, Jobaaj Learnings

Bachelor's degree, Computer Science, Vel Tech Rangarajan Dr. Sagunthala R & D Institute of Science & Technology, Chennai

Public links

ayushi-portfolio-bay.vercel.app: https://ayushi-portfolio-bay.vercel.app/

medium: https://medium.com/@ayushii