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Ayush Puri

UI/UX Designer @ Hero Motocorp R&D | Ex GoMechanic

Dehradun

3+ years of work experience

Hero MotoCorp
Jun 20242 yrs 3 mosPresent

Jaipur, Rajasthan, India

Led UX research and design initiatives to enhance user experience and engagement. Conducted usability testing and translated insights into product improvements while applying accessibility and user-centered design principles across projects. Established testing frameworks and optimized workflows to improve efficiency. Collaborated with cross-functional teams to align design strategies with business goals and leveraged AI tools to accelerate ideation, content creation, and research synthesis.
GoMechanic.in
Jun 20211 yr 4 mosSep 2022

Worked on UX research and design to improve digital experiences and customer engagement. Assisted in user research, usability testing, wireframing, and collaborating with teams to create user-friendly design solutions.
GoMechanic.in
Apr 20213 mosJun 2021

Gurugram, Haryana, India

Ayush’s AI Stack

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Education

DIT University

Master in Design UX, Design

DIT University

20222 yrs2024
Graphic Era Hill University

Bachelor of Arts - BA, Communication and Media Studies

Graphic Era Hill University

20183 yrs2021

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Headline

UI/UX Designer @ Hero Motocorp R&D | Ex GoMechanic

About

As an UI/UX Designer and HCI specialist at Hero MotoCorp, I create intuitive, user-centric interfaces for the automotive industry. I leverage my experience in transforming complex concepts into user-friendly designs, honed as a Senior Executive Designer at GoMechanic. There, I utilized tools like Adobe Creative suite and Figma. With a foundation in Bachelors of Arts from Graphic Era Hill University, I tell compelling stories through visual design. Currently, I'm enhanced my expertise with a Master's in Design UX at DIT University.

Location

Dehradun

AI stack

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claudecode

Work experience

UX Designer - E5 at Hero MotoCorp, Jun 2024 - Present · 2 yrs 3 mos, Jaipur, Rajasthan, India, Led UX research and design initiatives to enhance user experience and engagement. Conducted usability testing and translated insights into product improvements while applying accessibility and user-centered design principles across projects. Established testing frameworks and optimized workflows to improve efficiency. Collaborated with cross-functional teams to align design strategies with business goals and leveraged AI tools to accelerate ideation, content creation, and research synthesis.

Senior Executive Design at GoMechanic.in, Jun 2021 - Sep 2022 · 1 yr 4 mos, Worked on UX research and design to improve digital experiences and customer engagement. Assisted in user research, usability testing, wireframing, and collaborating with teams to create user-friendly design solutions.

Creative Designer at GoMechanic.in, Apr 2021 - Jun 2021 · 3 mos, Gurugram, Haryana, India

Education

Master in Design UX, Design, DIT University

Bachelor of Arts - BA, Communication and Media Studies, Graphic Era Hill University

Ayush Puri - UX Designer - E5 in Dehradun | Tal