---
title: "Aviral Samdaria - Public Relations Officer in Chennai | Tal"
description: "Meet Aviral Samdaria, Public Relations Lead | Event Strategist | Brand Partnerships | Digital PR | Stakeholder Management | Driving International Engagement based in Chennai."
image: "https://tal.club/meet/aviral-3/share-image"
---

# Aviral Samdaria on Tal

## Headline

Public Relations Lead \| Event Strategist \| Brand Partnerships \| Digital PR \| Stakeholder Management \| Driving International Engagement

## About

As a Public Relations professional with over 3 years of experience, I specialise in building and executing high\-impact PR strategies that drive growth and engagement across global markets\. My expertise spans event management, international partnerships, crisis management, and digital PR, having worked with renowned brands like Red Bull and Ocean Beverages\. At SRM Institute of Science and Technology, I led the PR team, scaling it from 12 to 1,200 members and orchestrating landmark events that saw exponential growth in audience engagement, including the first\-ever alumni roadshow and flagship event Horizon\. I've successfully navigated stakeholder relations, handled VIPs and dignitaries with precision, and delivered seamless experiences even in high\-pressure environments\. I am passionate about creating innovative strategies that elevate brand presence through experiential marketing, social media engagement, and corporate partnerships\. I thrive on challenges and seek opportunities to make an impact in the dynamic PR landscape\.

## Location

Chennai

## Work experience

Public Relations Officer at Directorate of Alumni Affairs, SRM Institute of Science and Technology, 2022 \- Present · 4 yrs 7 mos, Leadership & Architecture • Proficient in organisational architecture, growing the PR domain to 400\+ members and establishing 6 specialised sub\-domains\. • Established operational frameworks and scaled teams for optimal performance, managing complex organisational needs across departments\. • Authored content for newsletters, scripts, and official communications, maintaining brand consistency across platforms\. Event Pioneering & Brand Partnerships • Founder, The Roadshow: Designed and led the first\-ever alumni roadshow, growing event attendance from 300 to 2,000\+ through targeted PR strategies\. • Project Lead, Horizon: Organised a 3\-day flagship event, integrating a marathon, hackathons, and treasure hunts, showcasing SRM's legacy and driving brand visibility\. • Secured key partnerships with Red Bull \(sponsorship of stunt cars and bikes\) and Ocean Beverages \(1,000\+ units for event distribution\)\. Global Outreach & Stakeholder Relations • Coordinated international PR activities and liaised with alumni chapters across 8 countries, localising messaging for each region to maximise engagement\. • Led stakeholder management for international VIPs, including CEOs and dignitaries, delivering seamless experiences and handling crisis management during events\. Growth & Digital Strategy • Managed project budgets exceeding INR 5 Lakhs\+, delivering high\-quality presentations and pitch decks using design tools like Canva and Photoshop\.

## Education

Bachelor of Technology \(B\.Tech\), SRM institute of science and technology

[View the original profile](https://tal.club/meet/aviral-3)

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