Headline

Content and Marketing Leader • Ex-Gartner, Ex-HT Media Group, Ex-Accenture • Awarded Most Influential Content Marketer by CMO Asia

About

I help turn business strategy into stories, content and campaigns that people care about. Over the last 14 years, I've worked across media, advertising, brand marketing, and management consulting—building brands, leading teams and shaping narratives. My work sits at the intersection of brand strategy, content strategy and creative direction. Outside of work, you'll usually find me exploring design, photography and travel. I have the curiosity of a nerd and the sensibilities of an artist.

Location

Gurugram

AI stack

codex

cursor

opencode

Work experience

Manager, Content Curation, COE at Gartner, Sep 2024 - Mar 2026 · 1 yr 7 mos, Gurugram, Haryana, India, • Led Gartner’s global content function, translating complex research into clear, client-ready insights with gold-standard rigour. • Owned two flagship programs end-to-end: Daily Security Briefing (highest-performing cybersecurity newsletter) and Peer Lessons Learned on Gartner Peer Insights. • Redesigned editorial workflows and operating models, doubling publishing speed without compromising quality or consistency. • Directed high-volume production, delivering 12+ Peer Lessons Learned documents monthly while balancing speed, integrity, and stakeholder expectations. • Played a key role in 2025 change initiatives, guiding team restructuring, realigning goals, and ensuring smooth reorganization with clarity and empathy. • Built and led a 10+ member global team, applying structured performance frameworks (9-box, focused coaching) to uplift low performers through accountability and intensive coaching.Led Gartner’s global content function, translating complex research into clear, client-ready insights with gold-standard rigor. • Owned two flagship programs end-to-end: Daily Security Briefing (highest-performing cybersecurity newsletter) and Peer Lessons Learned on Gartner Peer Insights. • Redesigned editorial workflows and operating models, doubling publishing speed without compromising quality or consistency. • Directed high-volume production, delivering 12+ Peer Lessons Learned documents monthly while balancing speed, integrity, and stakeholder expectations. • Played a key role in 2025 change initiatives, guiding team, realigning goals, and ensuring smooth reorganisation with clarity and empathy. • Built and led a 10+ member global team, applying structured performance frameworks (9-box, focused coaching) to uplift low performers through accountability and intensive coaching.

Head Of Content (Marketing) at HT Media Ltd, Jan 2022 - Aug 2024 · 2 yrs 8 mos, Delhi, India, • Developing content strategy to market print, digital and radio products from 22+ brands of the HT Media Group including content marketing assets like case studies, ebooks for Hindustan Times, Live Mint, OTTPlay, Radio One, Fever FM, HT Digital, Radio Nasha, Smartcast to drive high-value brand partnerships and event sponsorships • Complete ownership from ideation to execution of copy and content assets for HT Media's website while liaising with external agencies and internal creative resources • Aid content lead generation campaigns with high-quality B2B marketing collateral such as landing pages, microsites, print advertisements, newsletters, emailers, social media, brand videos and digital campaigns • Lead and own the PR campaigns for the brands of the HT Media Group while partnering with trade media partners

Content Manager (Marketing) at AuthBridge, Sep 2020 - Jan 2022 · 1 yr 5 mos, Hybrid, • Repositioned AuthBridge as an authentication technology company and led brand makeover established brand voice, content & design guidelines • Redefined UX, web design for product microsites while collaborating with product teams to also develop product marketing strategies and develop concepts for product ad campaigns on LinkedIn • Lead a team of 5 creatives comprising motion graphic designers, writers and social media specialists to develop case studies, whitepapers, website content, product videos and event collaborations • Led the brand launch of Fintelle - An AuthBridge brand in the BFSI sector and launched Fireside Chats webinars to drive client engagement • Owned and managed the social media channels, strategically helped cross 60,000 followers organically within one year with an average engagement rate of over 4% month-on-month

Content Consultant at AuthBridge, Aug 2020 - Sep 2020 · 2 mos, Gurugram, Haryana, India

Management Consulting Analyst at Accenture, Jun 2019 - Jun 2020 · 1 yr 1 mo, Gurgaon, Haryana, India, As a Management Consulting Analyst with a rich background in copywriting and UX writing, I worked on client solutions to enhance customer experience by improving process design for Fortune500 clients. • Designed chatbot conversation flow and solution design to increase overall containment rate helping the client potentially save up costs • Analyzed process maps to design and enhance user experience for AI-enabled B2C chatbots for North American Telecom Majors • Delivered people-centric service strategies ensuring the service design is based on properly defined, prioritized and measurable business goals, a sound business model and positioning, and carefully aligned with the client’s organizational and institutional drivers and the broader business ecosystem • Developed demo-ready assets for RFPs for telecom industry, developed training material on conversation design methodology, best practices and tools for internal use

Lead Copywriter at Yes Yeti Ideas Agency, Jun 2015 - May 2019 · 4 yrs, Pune Area, India

Education

Certification in Marketing, Marketing, Wharton Online

Master of Mass Communication & Journalism, Advertising, PR, MIT World Peace University