---
title: "Ashwin Natarajan - Sales Director in Bangalore Urban | Tal"
description: "Meet Ashwin Natarajan, Director - Sales & Business Development based in Bangalore Urban. AI stack includes claude, deepseek, and gemini."
image: "https://tal.club/meet/ashwin-natarajan-1/share-image"
---

# Ashwin Natarajan on Tal

## Headline

Director \- Sales & Business Development

## About

Enterprise Sales, Business Development, and Strategic Partnerships Leader \| EV Ecosystem Specialist \| Fintech & SaaS Innovator My expertise lies in scaling revenue, leading cross\-functional teams, and launching market\-disruptive products that deliver measurable results across industries, including electric vehicles \(EVs\), fintech, and SaaS\. Key Highlights \- \#Fintech Expertise: Successfully onboarded 25 of India’s top 30 EV 2W brands in under 5 months\. Built a revenue vertical delivering 100% month\-on\-month growth in consumer financing for EVs\. \- Startup Founder: Founded and scaled two startups, including EazyCred \(last\-mile fintech payments\) and SMIDER \(smart retractable road dividers\), with SMIDER winning the 2018 Bosch Smart City Hackathon\. \- Enterprise Sales Success: Closed large accounts like Titan and major CXO\-led deals in record time, consistently achieving above\-target results through consultative selling and strategic pitches\. \- EV Industry Expertise: Business development, channel partnerships, retail and channel financing, OEM relationships\. \-B2B & B2C Growth Strategies: Consultative selling, inbound/outbound pipeline management, enterprise sales, and new revenue vertical development\. \- Startup and Leadership Experience: Team building, product ideation, and executing go\-to\-market strategies for emerging tech solutions\.

## Location

Bangalore Urban

## AI stack

claude

deepseek

gemini

openai

ChatGPT

## Work experience

Sales Director at Systemantics India Pvt\. Ltd\., Apr 2026 \- Present · 6 mos, Bengaluru

Director of Business Development at GoComet, May 2025 \- Nov 2025 · 7 mos, Bengaluru, Delivered an enterprise\-scale customer in the Air Cargo segment by proposing an agentic AI solution for optimization, demonstrating expertise in AI\-powered supply chain tech\. Accelerated new enterprise deal cycles to revenue within 4 months, showcasing rapid revenue scaling and strategic business development\.

General Manager Business Development at Greaves Cotton Limited, Oct 2023 \- Jul 2024 · 10 mos, Led P&L for the L3 EV motor/controller division, delivering ₹1\.5Cr\+ monthly revenue and driving EV ecosystem growth\.

Head of Partnerships at Greaves Cotton Limited, Mar 2023 \- Oct 2023 · 8 mos, \- Pioneered channel financing solutions for spare parts, resulting in a 5% increase in top\-line revenue across the South region\. \- Launched retail financing initiatives in previously underserved areas, driving a 25% surge in end retail sales in the East region\. \- Led a team of three to successfully manage top\-line revenue, margin optimization, dealer relations, pricing strategies, servicing solutions, billing, and financing for key OEMs in the electric 2\-wheeler and electric 3\-wheeler segments\. \- Evaluated and negotiated partnerships with new OEMs, securing a high\-impact deal projected to triple EBITDA margins for the electric 2\-wheeler portfolio\.

Vice President Of Business Development at Eduvanz, Nov 2021 \- Jan 2023 · 1 yr 3 mos, Bengaluru, Architected and scaled a new fintech revenue vertical for the EV ecosystem, demonstrating GTM strategy and business development leadership\. Onboarded 25 of the top 30 E2W OEMs in under 5 months and led a 10\+ member sales team to achieve 100% MoM growth, excelling in OEM partnerships and revenue scaling\.

Head Business Development & Strategic Partnerships at Sezzle, Oct 2020 \- Oct 2021 · 1 yr 1 mo, Bengaluru, Exceeded sales targets by 3x through strategic e\-commerce alliances and partner\-led sales initiatives\. Demonstrated enterprise sales leadership by closing the largest account \(Titan\) in 40 days and negotiating 20% higher margins via consultative selling\.

Head partnerships at MyShubhLife, Apr 2019 \- Aug 2020 · 1 y 4 mo, Bangalore

Founder at Eazycred tech pvt ltd, Dec 2017 \- Apr 2019 · 1 y 4 mo, Bangalore

Product Marketing Manager at TeleDNA Communications Pvt Ltd, Aug 2016 \- Dec 2017 · 1 y 4 mo, Bangalore

Product Marketing Manager at Aris Global Software Private Limited, Bangalore, Jan 2014 \- Jul 2016 · 2 y 6 mo, Bangalore

Product Marketing Manager at IBM India Pvt\.Ltd\., Jan 2012 \- Apr 2014 · 2 y 3 mo, Bangalore

Program Manager at July Systems, Dec 2009 \- Jan 2012 · 2 y 1 mo, Bangalore

Associate Program Manager at OnMobile Global, Nov 2006 \- May 2008 · 1 y 6 mo, Bangalore

## Education

Master in Business Administration, Marketing Management, Asian Institute of Management

Bachelor of Engineering, Industrial Engineering and Management, Visvesvaraya Technological University

[View the original profile](https://tal.club/meet/ashwin-natarajan-1)

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