Headline

Demand Generation & GTM Expert | SaaS | AI | Claude, n8n & AI workflow

About

Hey, I’m Ashna - a Top 1% Marketing Strategist. I started my career with top U.S. tech startups as well as Fortune 100–500 companies, including L'Oréal, Temasys, and Freshworks. I have 6+ years of work experience, and I'm now launching into AI startups. I help B2B SaaS founders identify growth bottlenecks, build AI-assisted GTM systems, and increase demo bookings and trial signups. I specialise in helping early-stage and scaling companies develop products, launch to market, and grow through sharp, data-driven marketing and GTM strategy. My work typically includes: - Business audits & opportunity mapping - Competitor & market research - Positioning, messaging, ICP development & validation - Offer, pricing, and service/product development. I also help founders land their first paying customers by building a functional, conversion-ready marketing funnel and all the assets needed for traction: - Funnel audit & CRO - Website/landing page build or redesign - Sales decks, lead magnets, ebooks - Ad assets (graphics, video, copy) - Cold email copy & multi-step cadences - SEO-optimised content, blogs, and website copy I oversee both paid and organic growth, optimise for conversion rate, and ensure CAC/LTV efficiency, always aiming to increase revenue.

Location

Bengaluru

AI stack

claude

lovable

n8n

notion

ChatGPT

ChatGPT Images

Work experience

Independent Consultant at Multiple Companies, Jan 2026 - Present · 11 mos, Bangalore Urban, Solved problems related to Customer Success, Go-To-Market strategy, Pricing & Brand Developement

AI Generalist at Innodata Inc., Jul 2025 - Oct 2025 · 4 mos, Remote, Training and fine-tuning Large Language Models (LLMs) for enterprise clients across diverse industries. Applying expertise in prompt engineering, content optimization, and data labeling to improve AI-driven marketing and business applications.

Senior Martech consultant at Suntek AI, Oct 2024 - Mar 2025 · 6 mos, Remote, Designed account-based marketing campaigns that lifted SQL pipeline contribution by 25%. Optimized client websites & landing pages, improving conversion rates by 30%. Built content & paid media strategies across LinkedIn + Google, driving sustainable lead growth.

Marketing Campaign Specialist at Freshworks, Jul 2023 - Jul 2024 · 1 yr 1 mo, Greater Bengaluru Area, Strategised extensive Lead Generation Email Automation Campaigns across U.S, Asia & Europe, achieving an average ROI of 35%. Collaborated with teams to test and optimise paid social channels for improved performance. Increased leads by 20% through on-demand webinars and automation initiatives. Enhanced conversion rates by 30% using A/B testing for landing pages.

Performance & Growth Manager at mirrAR, Jan 2023 - Jul 2023 · 7 mos, India, Managed global paid media budgets, scaling campaigns across LinkedIn, YouTube & Google Ads. Reduced Customer Acquisition Cost (CAC) by 18% while improving lead quality. Led growth experiments, unlocking new acquisition channels and delivering high ROI.

Education

Master of Business Administration, Luxury Brand Management, IFA Paris

Bachelor of Arts, Journalism, University of Calcutta

Public links

portfolio-ashnashah.lovable.app: https://portfolio-ashnashah.lovable.app/