Headline

Product Designer at Tata 1mg | Owning 0→1 product lines from concept to scale | Design Systems & AI-Powered Workflow | IIT R Alumni

About

As a Product Designer at Tata 1mg, I own a healthcare-to-insurance product line end-to-end from first user interview to a fully scaled, adopted product used across enterprise health programs and partner brands. Before this, I built design systems from the ground up at Capri Global (lending, 5+ verticals) and Grip Invest (payments) systems that let each team ship 10+ features without starting from zero every time. With a background in Architecture (B.Arch, IIT Roorkee), I think in systems and structure before I think in screens design that holds together at scale, not just in a mockup. I've also been folding AI directly into how I work research, prototyping, even front-end build cutting delivery cycles from days to hours without cutting craft. Always open to conversations about product ownership, design systems, or how AI is reshaping the way we build. Email at ashishpanwar646@gmail.com

Location

Bengaluru

AI stack

claude code

claude

grok

lovable

notion

openai

Work experience

UX Designer at Tata 1mg, Oct 2024 - Present · 2 yrs, Gurugram, Haryana, India, - Own end-to-end design for a healthcare-to-insurance product line from first user interview to a fully scaled, adopted product across enterprise health programs and partner brands. - Led design and GTM for Tata 1mg's consumer insurance vertical, scaling it into a 0→1 revenue-generating line within 4 months while cutting cancellations by ~40%. - Also own front-end website design and development, integrating AI into the workflow to cut delivery time from 5 days to 1 day.

Product Designer at Grip Invest, Jan 2024 - Jun 2024 · 6 mos, Gurugram, Haryana, India, - Redesigned the payment gateway interface to improve UX and transparency, driving a 30% increase in business performance. - Built a new Web & Mobile design system for consistency across existing and upcoming asset classes (FDs, SIPs), and implemented NPS feedback capture to close the loop on user sentiment.

Product Designer at Stable Money, Oct 2023 - Dec 2023 · 3 mos, Bengaluru, Karnataka, India, - Contributed to product design for a fixed-income investment platform, simplifying complex financial products into clear, trustworthy user journeys - Collaborated with product and engineering to improve the investment/KYC flow

Product Designer at Attentive.ai, Apr 2023 - Jun 2023 · 3 mos, Noida, Uttar Pradesh, India, -Was responsible for the Design system -First set the foundation of our new DS, including Color palate, Type system, Grid-space and Shadows. -Later jumped on creating components, making them responsive and different color and size variants for different screens. -Created a total of 52 components and documented them for fellow designers and for future upgradation.

Product Designer at KAPS Design Studio, Nov 2022 - Oct 2023 · 1 yr, Roorkee, Uttarakhand, India, - Defined product strategy for 7+ MVPs — writing PRDs, prioritizing features, and aligning designers, engineers, and founders — improving time-to-market by an average of 24% across 3 startups - Enhanced user retention by 17% by identifying onboarding and core-flow friction through user interviews and usability testing, then redesigning high-dropoff flows - Delivered end-to-end design for early-stage startup clients, working directly with founders in a fast, ambiguity-heavy studio environment

Education

Bachelor of Architecture - BArch, Architecture, Indian Institute of Technology, Roorkee

Public links

avely.me: https://avely.me/ashish