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Ashgar Abbas

PR Consultant driving international media strategies for brand growth.

Noida

1+ year of work experience

ZEX PR WIRE®
Dec 20258 mosPresent

Noida

Key Responsibilities:- -Consult startups and businesses on international PR and media distribution strategy. -Support business development efforts by identifying brands aligned with PR-led growth. -Assist clients in structuring press releases for higher credibility and media pickup. -Coordinate with internal teams to ensure smooth execution of PR campaigns. -Support client onboarding and early-stage relationship management. -Help position brand announcements across relevant global publications.
ZEX PR WIRE®
Dec 20258 mosPresent

Advise startups and businesses on international PR and media distribution strategy, tailoring campaigns to brand goals and target markets. Drive business development by identifying and engaging founders, CMOs, and senior decision-makers aligned with PR-led growth opportunities. Structure and refine client press releases to strengthen credibility and maximize media pickup across Tier 1 outlets. Coordinate with internal teams to ensure seamless end-to-end execution of PR campaigns, from onboarding to publication. Manage client onboarding and early-stage relationship management, building trust through consultative, low-friction engagement. Represent ZEX PR WIRE at global industry events (GITEX Asia, Web Summit Qatar, Money 20/20 Bangkok, VivaTech) to build a network of senior decision-makers and generate new business opportunities.
KPMG India
May 20253 mosJul 2025

Ghaziabad, Uttar Pradesh, India

KPMG India
May 20253 mosJul 2025

Built financial models used for forecasting, scenario analysis, and business valuations as part of a five-year financial review. Conducted inter- and intra-company ratio analysis for five companies across the agriculture and commercial sectors. Analyzed profitability, liquidity, and solvency metrics to assess company performance and financial health. Applied modular spreadsheet design and formula best practices to improve model transparency and auditability.
Mahendra & Mahendra Chartered accountants
Jul 20232 mosAug 2023

Kanpur Nagar, Uttar Pradesh, India

Education

Institute of Management Studies (IMS) Ghaziabad - Business School

PGDM

Institute of Management Studies (IMS) Ghaziabad - Business School

20242 yrs2026
JAGRAN COLLEGE OF ARTS, SCIENCE & COMMERCE, JUHI,

Bachelor of commerce (Honours), Business/Commerce, General

JAGRAN COLLEGE OF ARTS, SCIENCE & COMMERCE, JUHI,

20213 yrs2024

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Headline

PR Consultant driving international media strategies for brand growth.

About

As a International PR Consultant at ZEX PR WIRE®, I specialize in crafting impactful global media strategies and supporting business development initiatives. I collaborate with startups and businesses to structure press releases for credibility and media outreach, while also coordinating with teams to execute seamless PR campaigns. My role includes client onboarding, relationship management, and positioning brand announcements in relevant international publications. Currently pursuing a Master’s degree at the Institute of Management Studies (IMS) Ghaziabad, I bring a commerce and finance academic background to my work. This foundation enables me to approach public relations with a business-oriented perspective, emphasizing credibility, investor trust, and long-term brand value. My core competencies include international public relations, business development, and media strategy.

Location

Noida

Work experience

International PR Consultant at ZEX PR WIRE®, Dec 2025 - Present · 8 mos, Noida, Key Responsibilities:- -Consult startups and businesses on international PR and media distribution strategy. -Support business development efforts by identifying brands aligned with PR-led growth. -Assist clients in structuring press releases for higher credibility and media pickup. -Coordinate with internal teams to ensure smooth execution of PR campaigns. -Support client onboarding and early-stage relationship management. -Help position brand announcements across relevant global publications.

Public Relations Consultant at ZEX PR WIRE®, Dec 2025 - Present · 8 mos, Advise startups and businesses on international PR and media distribution strategy, tailoring campaigns to brand goals and target markets. Drive business development by identifying and engaging founders, CMOs, and senior decision-makers aligned with PR-led growth opportunities. Structure and refine client press releases to strengthen credibility and maximize media pickup across Tier 1 outlets. Coordinate with internal teams to ensure seamless end-to-end execution of PR campaigns, from onboarding to publication. Manage client onboarding and early-stage relationship management, building trust through consultative, low-friction engagement. Represent ZEX PR WIRE at global industry events (GITEX Asia, Web Summit Qatar, Money 20/20 Bangkok, VivaTech) to build a network of senior decision-makers and generate new business opportunities.

Financial Modelling and Valuation at KPMG India, May 2025 - Jul 2025 · 3 mos, Ghaziabad, Uttar Pradesh, India

Financial Analyst at KPMG India, May 2025 - Jul 2025 · 3 mos, Built financial models used for forecasting, scenario analysis, and business valuations as part of a five-year financial review. Conducted inter- and intra-company ratio analysis for five companies across the agriculture and commercial sectors. Analyzed profitability, liquidity, and solvency metrics to assess company performance and financial health. Applied modular spreadsheet design and formula best practices to improve model transparency and auditability.

Business Accountant at Mahendra & Mahendra Chartered accountants, Jul 2023 - Aug 2023 · 2 mos, Kanpur Nagar, Uttar Pradesh, India

Education

PGDM, Institute of Management Studies (IMS) Ghaziabad - Business School

Bachelor of commerce (Honours), Business/Commerce, General, JAGRAN COLLEGE OF ARTS, SCIENCE & COMMERCE, JUHI,

Ashgar Abbas - International PR Consultant in Noida | Tal