Headline

Building people @TheHubBengaluru

About

I work with Generative AI to create films, ad creatives, and visual experiments that explore how brands, culture, and realism translate into synthetic media. My work sits at the intersection of GenAI, visual storytelling, and cultural context — especially within Indian settings. I’m interested in how behaviors stay constant across time, even as interfaces, mediums, and technology change. I’m less focused on polished or hyper-real visuals, and more on believability: • Imperfection over symmetry • Cultural specificity over generic aesthetics • Intent over automation Through projects like Reimagined Retro and AI-assisted ad creatives, I explore: • How modern brands would exist across earlier decades • How AI-generated realism can both build and break trust • Where human judgment still matters more than generation Alongside this creative work, I also work as an AI developer building production applications — grounding my GenAI experiments in real system constraints and technical reality. I share my work here to document experiments, raise questions, and collaborate with people working at the edge of GenAI, branding, and visual storytelling. If you’re a brand, studio, or creative team exploring what GenAI can do beyond novelty, I’m always open to conversations.

Location

Odisha

AI stack

claude code

codex

cursor

lovable

claudecode

hermesagent

Work experience

Senior Founders Office at The Hub Bengaluru, Jul 2026 - Sep 2026 · 2 mo, Bengaluru, Karnataka, India

Co-Builder at Night School, Mar 2026 - Sep 2026 · 6 mo, Bengaluru, Karnataka, India

GenAI Developer at The Hub Bengaluru, Mar 2026 - Jul 2026 · 5 mos, Bengaluru, Karnataka, India

GenAI Creator at Atomic Films, Dec 2025 - Mar 2026 · 4 mos, Mumbai, Maharashtra, India, Working on AI-assisted films and ad creatives, exploring Generative AI as a creative collaborator rather than a shortcut. Focus areas include visual realism, cultural context, narrative intent, and coherence across AI-generated images and video. The work involves ideation, reference research, image generation, video synthesis, iteration, and post-production judgment.

AI Developer at C4E, Sep 2025 - Mar 2026 · 7 mos, Mumbai, Maharashtra, India, Building production-grade AI applications with a focus on system design, development, and deployment. This role is strictly engineering-focused and separate from my GenAI visual and creative work.

Web Development Intern at Brightyfy, Mar 2025 - May 2025 · 3 mos, Maharashtra, India, Developed and optimized responsive web applications using React.js, JavaScript, and modern UI frameworks, improving page load speeds by 30% through performance optimization techniques. Collaborated cross-functionally with designers and backend developers to deploy scalable web solutions, reducing bug resolution time by 40% through effective Agile methodologies. Redesigned and enhanced key UI/UX components, increasing user engagement by 25%, ensuring seamless and intuitive navigation across web platforms.

Education

Bachelor of Technology - BTech, Computer Science, Vellore Institute of Technology

Public links

github: https://github.com/Ashes-Nanda