Headline

MBA | NIT ’26 | Finance & Marketing | Social Media Strategy & Creative Design Professional

About

I'm currently pursuing an MBA at NIT Srinagar (Class of 2026) with a dual specialization in Finance and Marketing, driven by a passion for combining analytical thinking with creative execution. My academic journey is rooted in a Bachelor of Commerce from Government Degree College Baramulla (University of Kashmir), where I built a solid foundation in accountancy, finance, and management. Professionally, I work as a Social Media Strategist and Graphic Designer at Ganjean Multiventures, where I lead digital campaigns, create engaging content, and contribute to brand growth across multiple platforms. My role allows me to merge marketing insights with design thinking to deliver measurable results. Beyond academics and work, I’m an active member of the Business Club at NIT Srinagar, where I engage in discussions, events, and case competitions that sharpen my strategic skills. I'm also proud of my time as a college cricket team member and Red Cross Society volunteer, reflecting my commitment to teamwork, discipline, and community service. 🎯 I’m keen on exploring opportunities in digital marketing, brand strategy, finance, and business development, where I can bring together my education, creative mindset, and real-world experience to add value

Location

Baramulla

AI stack

n8n

notion

openai

replit

Work experience

Digital Marketing Manager at Ganjean, May 2025 - Present · 1 yr 2 mos, At Ganjean Multiventures, I lead the development and execution of social media strategies aimed at enhancing brand visibility, audience engagement, and lead generation across platforms like Instagram and Facebook. My responsibilities include: Creating and managing content calendars aligned with marketing goals Designing compelling visual content and graphics for campaigns, product launches, and events Monitoring performance metrics and optimizing content based on analytics Collaborating with internal teams to ensure consistent brand messaging Researching trends and audience insights to develop creative and impactful strategies This role allows me to combine strategic thinking with creative execution to drive digital growth and brand recognition.

Social Media Strategist at Ganjean, May 2023 - Apr 2025 · 2 yrs, At Ganjean Multiventures, I lead the development and execution of social media strategies aimed at enhancing brand visibility, audience engagement, and lead generation across platforms like Instagram and Facebook. My responsibilities include: Creating and managing content calendars aligned with marketing goals Designing compelling visual content and graphics for campaigns, product launches, and events Monitoring performance metrics and optimizing content based on analytics Collaborating with internal teams to ensure consistent brand messaging Researching trends and audience insights to develop creative and impactful strategies This role allows me to combine strategic thinking with creative execution to drive digital growth and brand recognition.

Social Media Strategist Intern at Ganjean, Feb 2023 - Apr 2023 · 3 mos, At Ganjean Multiventures, I lead the development and execution of social media strategies aimed at enhancing brand visibility, audience engagement, and lead generation across platforms like Instagram and Facebook. My responsibilities include: Creating and managing content calendars aligned with marketing goals Designing compelling visual content and graphics for campaigns, product launches, and events Monitoring performance metrics and optimizing content based on analytics Collaborating with internal teams to ensure consistent brand messaging Researching trends and audience insights to develop creative and impactful strategies This role allows me to combine strategic thinking with creative execution to drive digital growth and brand recognition.

Counselling Trainee at LawSikho, Dec 2025 - Jan 2026 · 2 mos, Gurgaon Rural, Haryana, India, In my role as a Counselling Trainee at LawSikho, I focused on bridging the gap between professional career goals and specialized education. I managed the end-to-end student acquisition process—from initial outreach via multiple channels to personalized course recommendations and CRM tracking. By consistently exceeding performance targets and collaborating with internal teams for seamless onboarding, I developed a strong foundation in educational sales and relationship management.

Freelance Graphic Designer at R.P.School Malla Bagh, Mar 2023 - Oct 2025 · 2 yrs 8 mos, Srinagar, Jammu & Kashmir

Accountant at The Notebook Shop, May 2022 - Apr 2023 · 1 yr, Sopore, Jammu & Kashmir, India, Worked as a part-time Accountant at The Notebook Shop, a local retail business, where I handled key financial and accounting tasks to support daily operations. Key responsibilities included: Maintaining accurate records of daily financial transactions Managing accounts payable and receivable Reconciling cash, bank statements, and sales data Assisting in inventory and expense tracking Preparing periodic financial summaries and reports This experience gave me hands-on exposure to retail accounting, cash flow management, and practical business finance, aligning well with my academic background in commerce and finance.

Education

Master of Business Administration - MBA, Finance, General, National Institute of Technology Srinagar

Bachelor of Commerce - BCom, Accounting and Finance, University of Kashmir