---
title: "Aritra Sarkar - Lead- Ecommerce and Category | Reebok in Bengaluru | Tal"
description: "Meet Aritra Sarkar, Lead – E-commerce & Category | P&L | Amazon | Flipkart | Myntra | Growth | Profitability | Marketplace Strategy | Digital Commerce Leader based in Bengaluru. AI stack includes claude, ChatGPT, and ChatGPT Images."
image: "https://tal.club/meet/aritra-sarkar/share-image"
---

# Aritra Sarkar on Tal

## Headline

Lead – E\-commerce &amp; Category \| P&amp;L \| Amazon \| Flipkart \| Myntra \| Growth \| Profitability \| Marketplace Strategy \| Digital Commerce Leader

## About

I enjoy building profitable digital businesses\. Over the last eight years I’ve worked across marketplaces, D2C, merchandising, performance marketing, buying, inventory planning and commercial strategy\. Today I lead the ₹200 Cr\+ online business for Reebok with end\-to\-end ownership across revenue, profitability and marketplace growth\. My work focuses on sustainable growth rather than discount\-led growth\. I believe strong digital businesses are built by balancing customer experience, commercial excellence and disciplined execution\.

## Location

Bengaluru

## AI stack

claude

ChatGPT

ChatGPT Images

## Work experience

Lead\- Ecommerce and Category \| Reebok at Aditya Birla Lifestyle Brands Limited, Apr 2025 \- Present · 1 yr 7 mos, Bengaluru, Karnataka, India

Head of Ecommerce at Neeman's, Dec 2024 \- Mar 2025 · 4 mos, Hyderabad, Telangana, India

Brand Leader\- USPA at Arvind Fashions Limited, Jun 2022 \- Dec 2024 · 2 yrs 7 mos, Bengaluru, Karnataka, India

Key Account Manager\-Ecommerce at DaMENSCH, Mar 2021 \- Jan 2022 · 11 mos, Bangalore Urban, Karnataka, India

Senior Associate Account Management \- India Marketplace at Amazon, Jan 2019 \- Feb 2021 · 2 yrs 2 mos, Bengaluru, Karnataka, India

## Education

Product Management Certification Program, Product Management, Duke University

Bcom honors\(Banking and Insurance\), Banking and Financial Support Services,, Christ University, Bangalore

[View the original profile](https://tal.club/meet/aritra-sarkar)

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