---
title: "Archi Mittal - Brand Lead in Bengaluru | Tal"
description: "Meet Archi Mittal, Leading Brand and Creative at Swish! based in Bengaluru."
image: "https://tal.club/meet/archi-mittal-1/share-image"
---

# Archi Mittal on Tal

## Headline

Leading Brand and Creative at Swish\!

## About

Getting paid to think \(and execute\)\. Chief storyteller of Swish\. Constantly thinking of ways to delight Swish customers\. Also learning other things on the side, such as alignment, TOMA, and cross\-functional collaboration\. Writer and reader\. Once in a while, I write something I don't cringe at later \(neighbourhood kitchens, Samosa As A Service\)\. Previously worked as a Copywriter at Zomato, Pillow, and Alaan\.

## Location

Bengaluru

## Work experience

Brand Lead at Swish, Jan 2025 \- Present · 1 yr 8 mos, Bangalore Urban, Maximising shareholders' value because one shareholder is me

Consultant at Swish, Aug 2024 \- Dec 2024 · 5 mos

Marketing at Alaan, Apr 2024 \- Dec 2024 · 9 mos, Hybrid, Visited Dubai, wrote a billboard, came back\.

Personal goal pursuit at Career Break, Aug 2023 \- Dec 2023 · 5 mos, Bengaluru, Karnataka, India, Realised I had free will so took some time off

Copywriter at Pillow, Jan 2023 \- Jul 2023 · 7 mos, Bangalore Urban, Canon event

Communications at Zomato, Jun 2021 \- Nov 2022 · 1 yr 6 mos, Helped techies write things for normies before GPT was a thing

Partnerships at Zomato Feeding India at Zomato, Jul 2019 \- May 2021 · 1 yr 11 mos, Gurugram, Haryana, India

[View the original profile](https://tal.club/meet/archi-mittal-1)

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