---
title: "Aravindan Ganesan - Senior Director - FinTech Product & Strategy in Bengaluru | Tal"
description: "Meet Aravindan Ganesan, FinTech & Commerce | Product & StratOps Leader | Ex-Gojek | Ex- ABG | IIM Ahmedabad based in Bengaluru."
image: "https://tal.club/meet/aravindan-1/share-image"
---

# Aravindan Ganesan on Tal

## Headline

FinTech &amp; Commerce \| Product &amp; StratOps Leader \| Ex\-Gojek \| Ex\- ABG \| IIM Ahmedabad

## About

Aravindan is a Leader in the FinTech &amp; Commerce space, with more than a decade of experience in launching and scaling Products &amp; Businesses across India &amp; SE Asia with Large Conglomerate, Decacorn &amp; Early Stage startups\! Aravindan currently heads FinTech Strategy, Products &amp; Partnerships for Retailers and Farmers at Ninjacart\. He started his career as part of the Leadership program of a 150\+ year old Indian Conglomerate \(Aditya Birla Group\), where he lead Sales strategy \(among other things\) to launch and scale a new business to INR 230\+ Cr\. \(USD 30 Million\) revenue within 2 years\. With diverse stints of Product Strategy, Corporate BD and Business head across Decacorns \(Gojek\), Early stage startup \(CashFlo\) &amp; Soonicorn \(BukuWarung\), he has a successful track record of scaling products &amp; businesses\. Aravindan loves new challenges and he is always on the lookout for opportunities to build new products and scale organizations\. Functional expertise includes \- Strategy &amp; Operations, Product Management, Partnerhsips &amp; Strategic Alliances, New Business Development, Program Management, Financial Valuation, FP&amp;A, Supply Chain Finance, Supply Chain Operations\. Industry experience includes \- FinTech, ConsumerTech, FoodTech, FMCG, Retail, Fashion, Metals &amp; Mining\.

## Location

Bengaluru

## Work experience

Senior Director \- FinTech Product &amp; Strategy at Ninjacart, Apr 2025 \- Present · 1 yr 5 mos

Director \- Fintech Product &amp; Strategy at Ninjacart, Apr 2025 \- Jun 2025 · 3 mos, Greater Bengaluru Area, • Leadership team @ Ninjacart \- Head Lending &amp; Insurance Product, Strategy and Partnerships for MSME Retailers and Farmers • Built 1st fully Digital Lending Product @ Ninjacart including KYC, Compliance, underwriting, fraud engine, real\-time disbursals and repayment reconciliation leading to Unsecured loan journey in &lt;10 min\. • Scaled Ninja Kirana product to onboard 100,000\+ retailers and handle 30,000\+ transactions/month • Disbursed \~500\+ Crores @ \~99\.5% Lifetime liquidation ratio – one of the best in the industry for unsecured short term loans • Launched multiple products like Daily SIP\(RD/Gold\) based Credit, Monthly Subscription, Farm insurance etc\.\. • Lead partnerships across 7 NBFCs, 1 Mid\-tier Bank \(1 Lakh\+ Cr\. AUM\), Insurance Brokers and multiple FinTechs across the lending journey

Antler India Resident at Antler, Jan 2023 \- Feb 2023 · 2 mos

Head of Buy Now Pay Later \(BNPL\) at BukuWarung, Sep 2021 \- Jul 2022 · 11 mos, Bengaluru, Karnataka, India, Own P&amp;L, Product Roadmap and Growth of the business \- Empowering 60M\+ Indonesia's MSMEs through innovative credit products • Led a team of 50\+ stakeholders across 4 countries in 3 months for the 0 to 1 launch of Buy Now Pay Later \(BNPL\) product • As P&amp;L head, created business strategy and scaled the business to monthly disbursal rate of \~USD 2 Million in 6 months • Co\-owned Product roadmap including integrations with Banks, LMS &amp; Alt\. Data providers

International Product Strategy at Gojek, Apr 2020 \- Aug 2021 · 1 yr 5 mos, Owned Product Strategy for Vietnam, Singapore and Thailand businesses of Gojek across FinTech, Mobility and Food Delivery products • Owned Product strategy &amp; roadmap across 12 Product/Platform groups of international business \(SG, VN, TH\) for FinTech, Mobility and Food Delivery products – Stakeholders present across 6 countries • 5x’d product/feature delivery velocity with 120\+ feature rollouts in 12 months \- Marquee launches include Digital payment \(CC/DC/E\-Wallets\) across ALL markets, Merchant partner app and GoCar in VN &amp; TH, GoCar \(4W\) in VN, GoTaxi in SG • Designed and institutionalized end\-to\-end process for Country GMs, HoPs, PMs, business stakeholders \- including BRD templates, request intake channels, prioritization frameworks, stakeholder cadences, governance models, GTM processes etc\.\.

Associate Director \- Supply Chain Finance at CashFlo, Mar 2019 \- Apr 2020 · 1 yr 2 mos, Mumbai, Maharashtra, India, Founding Team Member \- Raised Series A funding from Elevation Capital &amp; General Catalyst • Head of Business Development in South India – Built &amp; maintained relationships with CFOs, COOs and VPs across 20\+ clients with annual turnover &gt; INR 2000 Cr\. \(USD 300M\+\) • Closed MoU within first 2 months with one of Top 3 Conglomerates in India • Lead SCF product development with RE partners, product strategy, hiring &amp; setting up sales/ops team, creating sales playbook etc…

## Education

Post Graduate Diploma in Management, Business Administration and Management, General, Indian Institute of Management Ahmedabad

GrowthX®

[View the original profile](https://tal.club/meet/aravindan-1)

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