Headline

Senior Associate @nasscom

About

Marketing professional with an MBA and experience working with cross-functional teams, global stakeholders, and industry leaders. Currently involved in content curation, programme coordination, industry research, and project execution. Previously worked in B2B market research for global clients in the cloud computing space, delivering 20+ consulting projects involving market analysis, client engagement, and strategic insights.

Location

Bengaluru

AI stack

claude

perplexity

Canva Magic Studio

ChatGPT

Work experience

Senior Associate at nasscom, Dec 2025 - Aug 2026 · 9 mos, Bengaluru, Karnataka, India, · Conducted industry research on emerging technologies and key shifts shaping tech landscape, generating insights that informed agenda development and curation of relevant session themes and speaker line-ups. · Coordinated speaker logistics and onboarding across major Nasscom events, including NTLF 2026, GCC Summit and People Summit, serving as a point of contact for keynote and international speakers from travel planning through on-site sessions and post-event departure. · Developed internal planning decks and external communication presentations to support programme coordination and stakeholder alignment. · Maintained budget trackers and cost-related documentation across event workstreams, coordinating with internal teams and vendors to track expenditures and support budget control. · Created wireframes and developed content for event websites, defining user flows, page structures, and key content sections to deliver an engaging and user-friendly experience. · Joined 2 months prior to NTLF, one of Nasscom’s largest flagship events, during the peak planning phase, taking ownership of key workstreams and supporting successful event delivery, which achieved a 92% attendee satisfaction rate. Built and maintained a pipeline tracker for potential speakers and used Lusha and other platforms for stakeholder research and sourcing contact information.

Senior Research Associate at MarketsandMarkets™, Jan 2024 - Nov 2025 · 1 yr 11 mos, · Organized and led primary research calls with CXO, CEO, and senior executives to gather insights that informed client strategies. · Conducted competitor analysis and market sizing to evaluate multi-billion-dollar opportunities for clients. · Delivered 20+ market intelligence reports and consulting projects in the cloud domain within Information and Communications Technology (ICT), including ESG Reporting Software, supporting client strategies and market expansion initiatives. · Partnered with cross-functional teams (Tech, Analytics, Editorial, Design) to deliver client-ready presentations in PowerPoint and Excel, ensuring 100% on-time delivery. Used Apollo and ZoomInfo to identify relevant industry professionals and source contact information for primary research outreach.

Management Trainee at MarketsandMarkets™, Jan 2024 - Jun 2024 · 6 mos

Marketing Intern at Service Tree, Jun 2023 - Jul 2023 · 2 mos, Noida, Uttar Pradesh, India, • Managed IndiaMart account, optimized Google Business presence, and executed SEO audits, resulting in a 20% increase in qualified leads. • Built digital presence by creating and managing social media pages and engaging content.

Education

Master of Business Administration - MBA, Marketing/Marketing Management, General, UPES

Bachelor of Arts - BA, Journalism and Mass Communication, Hemvati Nandan Bahuguna Garhwal University ( A Central University )