Apoorv Singhal profile photo 1 on Tal

Apoorv Singhal

Ecodome | Shiprocket | PwC | Godrej

India

11+ years of work experience

Shiprocket
Nov 20202 yrs 11 mosSep 2023

Delhi, India

OYO
Apr 20191 yr 2 mosMay 2020

Gurgaon, India

OYO
Apr 20181 yrMar 2019

Gurgaon

PwC India
Apr 20171 yr 1 moApr 2018

Gurgaon, India

1. Worked on projects in strategy, structured innovation and performance improvement for entities in the infrastructure sector (including market strategy, cost strategy, regulatory reforms, concept development) 2. Key projects include: Pricing framework for FICCI and MoP (Related article on Livemint - Centre, states to consider simpler power tariff system, 3 May'17), Performance assessment of regulators, Impact assessment of sector studies
PwC India
Oct 20151 yr 6 mosMar 2017

Gurgaon, India

1. Worked on projects in strategy, structured innovation and performance improvement for entities in the infrastructure sector (including market strategy, cost strategy, regulatory reforms, concept development) 2. Key projects include: Market and costing projection toolkit with a multilateral development bank for south-east Asian countries, Consumer management framework for power suppliers, Cost optimization and business planning for power entities
Godrej & Boyce Mfg. Co. Ltd.
Nov 20141 yrOct 2015

Mumbai, Maharashtra, India

1. Developed 360 degree marketing strategy including go-to-market planning, pricing, promotion and communication of new launches. 2. Conducted research, analysis, concept development and prototyping for new products (Home Décor Digital Customization and Omni-Channel Rewards Program).
Godrej & Boyce Mfg. Co. Ltd.
Jun 20131 yr 5 mosOct 2014

Mumbai Area, India

Regional Growth & Marketing for Godrej Security Solutions: 1. Managed channel performance, distributor programs, consumer schemes and regional marketing activities for the regions of Delhi, Uttar Pradesh, Haryana and Uttarakhand. • Executed BTL campaigns based on marketing objectives, seasonality, feedback of regional teams and channel partners, customer support requirements and approved budget. • Designed communication for various media vehicles, POS display, outlet activations and promotional activities.
Narsee Monjee Institute of Management Studies
Jun 20111 yr 10 mosMar 2013

Apoorv’s AI Stack

claude
claude
elevenlabs
elevenlabs
lovable
lovable
Canva Magic Studio
Canva Magic Studio

Education

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Master of Business Administration (M.B.A.), Marketing

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

20112 yrs2013
Delhi Public School - R. K. Puram

HSC, Computer Science

Delhi Public School - R. K. Puram

20007 yrs2007

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Headline

Ecodome | Shiprocket | PwC | Godrej

Location

India

AI stack

claude

elevenlabs

lovable

Canva Magic Studio

Work experience

D2C Growth Leader (and Head of Rocketfuel Investments) at Shiprocket, Nov 2020 - Sep 2023 · 2 yrs 11 mos, Delhi, India

International Growth at OYO, Apr 2019 - May 2020 · 1 yr 2 mos, Gurgaon, India

Growth & Strategy, Founder's Office at OYO, Apr 2018 - Mar 2019 · 1 yr, Gurgaon

Senior Consultant at PwC India, Apr 2017 - Apr 2018 · 1 yr 1 mo, Gurgaon, India, 1. Worked on projects in strategy, structured innovation and performance improvement for entities in the infrastructure sector (including market strategy, cost strategy, regulatory reforms, concept development) 2. Key projects include: Pricing framework for FICCI and MoP (Related article on Livemint - Centre, states to consider simpler power tariff system, 3 May'17), Performance assessment of regulators, Impact assessment of sector studies

Consultant at PwC India, Oct 2015 - Mar 2017 · 1 yr 6 mos, Gurgaon, India, 1. Worked on projects in strategy, structured innovation and performance improvement for entities in the infrastructure sector (including market strategy, cost strategy, regulatory reforms, concept development) 2. Key projects include: Market and costing projection toolkit with a multilateral development bank for south-east Asian countries, Consumer management framework for power suppliers, Cost optimization and business planning for power entities

Product Innovation Manager at Godrej & Boyce Mfg. Co. Ltd., Nov 2014 - Oct 2015 · 1 yr, Mumbai, Maharashtra, India, 1. Developed 360 degree marketing strategy including go-to-market planning, pricing, promotion and communication of new launches. 2. Conducted research, analysis, concept development and prototyping for new products (Home Décor Digital Customization and Omni-Channel Rewards Program).

Regional Sales & Growth Manager at Godrej & Boyce Mfg. Co. Ltd., Jun 2013 - Oct 2014 · 1 yr 5 mos, Mumbai Area, India, Regional Growth & Marketing for Godrej Security Solutions: 1. Managed channel performance, distributor programs, consumer schemes and regional marketing activities for the regions of Delhi, Uttar Pradesh, Haryana and Uttarakhand. • Executed BTL campaigns based on marketing objectives, seasonality, feedback of regional teams and channel partners, customer support requirements and approved budget. • Designed communication for various media vehicles, POS display, outlet activations and promotional activities.

Student at Narsee Monjee Institute of Management Studies, Jun 2011 - Mar 2013 · 1 yr 10 mos

Education

Master of Business Administration (M.B.A.), Marketing, SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

HSC, Computer Science, Delhi Public School - R. K. Puram

Apoorv Singhal - D2C Growth Leader (and Head of Rocketfuel Investments) in India | Tal