Headline

VP – Business, Product & Growth @ Sunfox Technologies | Ex-PwC (4 Yrs) | IIM Indore | Scaling Revenue, SaaS & GTM

About

₹12 Cr+ ARR. $500M portfolio. One product built from scratch that now drives 25% of company revenue. That's the short version. The longer version — I'm a business and product leader who sits at the intersection of strategy, revenue, and execution. I don't just build decks; I build engines. GTM engines, monetisation engines, product pipelines that actually ship and sell. Currently, I'm VP – Business, Product Initiatives & Growth at Sunfox Technologies, where I: → Shifted the company's entire revenue model from hardware sales to a SaaS/subscription ecosystem → Scaled ARR from ₹5.5 Cr to ₹12 Cr+ through government and enterprise partnerships → Built and launched a new product (0-to-1) that now contributes 25% of total revenue → Architected the US market-entry strategy with cross-border distribution partners → Lead all institutional fundraising as the CEO's strategic partner Before this, I spent 4 years at PwC managing a $500M project and product portfolio, led the global rollout of an internal SaaS tool (Concourse), and advised on SAP deployments for enterprise clients. I'm an IIM Indore alumnus with a background in both engineering and business — which means I can talk to your tech team in the morning and your investors in the afternoon. If you're building something and need someone who can own the full journey from idea to revenue — let's talk. 📩 apoorv.gupta.we@gmail.com

Location

Bengaluru

AI stack

claude code

claude

codex

cursor

gemini

notebooklm

Work experience

Vice President – Business, Product Initiatives & Growth at Sunfox Technologies, Apr 2025 - Present · 1 yr 6 mos, Bangalore Urban, Karnataka, India, Leading business strategy, product development, and revenue growth as a core member of the leadership team. Key Highlights: → Transformed the company's monetization model from hardware sales to a SaaS/subscription ecosystem, building predictable long-term revenue → Scaled ARR from ₹5.5 Cr to ₹12 Cr+ through high-velocity GTM frameworks and strategic government & enterprise partnerships → Built a 0-to-1 product using user feedback loops that now contributes 25% of total corporate revenue → Architected the US market-entry strategy — onboarding cross-border distribution and technology partners → Primary fundraising partner to the CEO — designed investor decks, growth projections, and cohort analyses to secure institutional capital

Project Portfolio associate 2 at PwC, Nov 2023 - Apr 2025 · 1 yr 6 mos, Managed a $500M project and product portfolio at PwC, leading cross-functional delivery across global client engagements. Key Highlights: → Led the cross-functional design and global rollout of Concourse — PwC's custom internal Project Management SaaS product → Spearheaded a US-based data intelligence client's full implementation, delivering on time across all milestones → Integrated RPA and Excel automation to eliminate manual workflows and accelerate delivery → Advised on SAP Materials Management deployment for DXC Technologies → Managed portfolio-level forecasting and budgeting using Flex and GFS tools

Associate Consultant at PricewaterhouseCoopers - Service Delivery Center (PwC SDC), Jun 2021 - Jan 2024 · 2 yrs 8 mos, Bengaluru, Karnataka, India

management trainee at Birlasoft, Jul 2020 - Jun 2021 · 1 yr, Noida, Uttar Pradesh, India, 1. Delivering insights on our top 5 hyper-performing accounts and helping onsite teams to make smart decisions. 2. developed competitor gap analysis reports/ competitive intelligence reports to introspect and maintain a high level of client satisfaction. 3. Developed and delivered Account plans for senior leaders.

Management Trainee at Toyota Kirloskar Auto Parts Private Limited, Bangalore-560058., May 2019 - Aug 2019 · 4 mos, Bengaluru, Karnataka, India, manpower optimization for production based on dynamic demand.

Education

Integrated Program in Business Analytics, data science, Indian Institute of Management, Indore

Master of Business Administration - MBA, E-business, Welingkar Institute of Management